Observed Signal · Dec 6, 2022 · Hiring · Source: OnlineMarketing.de · Impact: 2/5 · Sentiment: Neutral

Adobe appoints Luc Dammann as President, EMEA

Executive Signal Summary

Adobe announced the appointment of Luc Dammann as President of Europe, the Middle East and Africa (EMEA). In this role, Dammann will oversee Adobe Experience Cloud, Creative Cloud and Document Cloud and report to Stephen Frieder, Adobe's Head of Global Go-to-Market and Sales. Dammann, who joined Adobe in 2016, has since led 26 offices and innovation centers across the region. He previously led Southwest Europe and later West Europe as VP and Managing Director, managing relationships with brands including Real Madrid, Prada, Accor, Stellantis, BNP Paribas and Crédit Agricole. Adobe has expanded its presence in Europe—Paris, Milan, Basel, and Bucharest—with a total of 26 offices and innovation centers in the region. The company frames the move as part of its drive to help brands accelerate digital transformation by leveraging content and data to personalize customer experiences across touchpoints.

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High Confidence

Leadership change at a major MarTech/AdTech vendor; moderate industry impact

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Key Takeaways & Evidence Grounding

  • Luc Dammann named President EMEA at Adobe.
  • Role covers Adobe Experience Cloud, Adobe Creative Cloud and Adobe Document Cloud.
  • Reports to Stephen Frieder, Head of Global Go-to-Market and Sales, Adobe.
  • Joined Adobe in 2016 and has since led 26 offices and innovation centers in the region.
  • Previously led Southwest Europe and then West Europe as VP & MD; managed relationships with Real Madrid, Prada, Accor, Stellantis, BNP Paribas and Crédit Agricole.
Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: OnlineMarketing.de•Published: Dec 6, 2022
Original Coverage Title: “Adobe: Luc Dammann wird President EMEA | OnlineMarketing.de”

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