GOC | Senior Associate, Media Planning

This Senior Associate role in the Global Operations Centre handles media planning for digital channels including social, programmatic, and paid search. Responsibilities include campaign ownership, reporting, budget management, and mentoring junior planners. Requires deep industry knowledge, proficiency with planning tools, and multi-market experience.

This role involves developing in-depth media planning strategies across social, programmatic, and paid search channels, managing campaign execution, and analyzing performance reports. The Senior Associate will mentor junior planners, serve as a day-to-day client contact, and ensure financial management processes are met. Requires strong industry knowledge, multi-market experience, and proficiency in English.

This Senior Associate role executes paid social and commerce media campaigns for a major FMCG beauty client in APAC. The associate will set up and launch campaigns on Meta and TikTok, monitor delivery and performance, and prepare reports, while also managing retail media and marketplace advertising. Requires 2-4 years of experience in paid social or e-commerce advertising with hands-on platform expertise.

This role supports tactical campaign planning within the Global Operations Centre, investigating media selections and contributing to post-campaign reviews. The Senior Executive is the agency lead for research tools, turning presentations into media plans and building relationships with media representatives. Requires 1-3 years of digital media agency experience and strong analytical skills.

This role independently manages the planning, implementation, and optimization of offline media campaigns across TV, Print, and Radio. The senior associate handles end-to-end campaign activities, conducts competitive analyses, and provides operational guidance to junior team members. Requires 3+ years of media planning experience and proficiency with tools like Kubik and Arianna.

This role supports data engineering and reporting functions within the APAC Analytics & Insights Delivery team, working on high-impact projects for global brands. The Executive will analyze structured/unstructured data, develop efficient SQL queries, create dashboards in Power BI or Tableau, and use Python for data cleaning and automation. The role requires 1-3 years of experience in data analysis, proficiency in SQL and visualization tools, and familiarity with cloud platforms like AWS, Azure, or GCP.

This Manager Client Media role manages paid media campaigns for a world-renowned luxury brand, serving as the key day-to-day client contact. Responsibilities include developing bespoke media plans across US, Europe, and Asia, sourcing premium print, OOH, and digital placements, and coordinating creative assets and reporting. Requires 1-4 years of media planning or account management experience, with strong analytical and client-facing skills.