Associate Director, Commerce, MENA

This role leads the integration of media strategies with e-commerce initiatives to drive online sales growth in the MENA region. Responsibilities include developing tailored commerce strategies, overseeing retail media planning and activation, and managing client commerce teams. The ideal candidate has 7-8 years of digital/eCommerce media experience with strong knowledge of Amazon and e-retail in the Middle East.

This role drives online sales growth by integrating media strategies with e-commerce initiatives across MENA markets. Responsibilities include developing tailored commerce strategies, overseeing retail media planning and activation, and managing client commerce teams. The ideal candidate has 7-8 years of digital/eCommerce media experience with strong knowledge of Amazon and e-retail merchandising in the Middle East.

This role leads strategic development for new business pitches and growth initiatives across the MENA region, working closely with the Head of Growth. The Associate Director will craft compelling strategies for multi-market clients, integrating insights from category, consumer, and cultural research, and collaborate with agency brand planning teams. The role requires strong client-facing experience and the ability to lead pitches from strategy writing to presentation.

This senior leadership role oversees commerce strategy and growth initiatives across the MENA region, driving business development for WPP Media's commerce offerings. The Associate Vice President will lead client engagements, develop commerce solutions, and collaborate with cross-functional teams to deliver measurable business outcomes. The role requires extensive experience in commerce, media, or digital marketing, with a focus on the MENA market.

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This junior role supports the planning, execution, and evaluation of influencer marketing campaigns for clients. Responsibilities include researching and selecting suitable influencers, coordinating collaborations, and assisting influencers with content publication, requiring foundational project management and communication skills.