Associate Director, Implementation Planning, UK

This Planning Director role at Wavemaker UK drives media planning across specific clients, acting as a media planning expert. The role involves developing advanced understanding of media channels, overseeing campaign management, and leading planning presentations and brainstorm sessions. The ideal candidate has skilled problem-solving, stakeholder relationship management, and advanced campaign management capabilities.

This role leads media planning for government clients within a dedicated agency unit, translating strategic approaches into actionable plans. The Associate Director will oversee campaign management, build client relationships, and drive creative storytelling. Requires advanced media planning skills, experience with tools like WPP Open and Telmar, and strong stakeholder management abilities.

This role drives EMEA campaign planning and strategy for the Airbnb account, with a focus on Spain and Italy, while coordinating with a Delhi execution hub. The Associate Director will lead local market strategies, oversee campaign optimization, and implement automation to improve efficiency. Deep platform expertise in Meta, TikTok, DV360, or Google Ads, plus experience in travel/hospitality, is required.

This role drives day-to-day excellence in cross-channel media planning and activation, translating client strategies into detailed implementational plans across digital, audio, VOD, and AV. The Associate Director acts as a key client contact, leads cross-channel optimization, and leverages WPP Open Intelligence for data-driven insights. Requires extensive media planning experience, advanced analytics knowledge, and strong client relationship management skills.

This role involves supervising media planning and buying activities for client accounts, ensuring campaign execution aligns with strategic objectives. The supervisor will lead a team of media planners, coordinate with internal and external stakeholders, and optimize media investments. Strong knowledge of the Brazilian media landscape and digital and traditional channels is required.

This role manages the direct activation of out-of-home (OOH) media campaigns, coordinating with planning and buying teams to ensure flawless execution and delivery. The Senior Associate will oversee campaign setup, trafficking, and optimization, while maintaining strong relationships with OOH vendors and internal stakeholders. Key responsibilities include monitoring campaign performance, troubleshooting issues, and ensuring all activations meet client objectives and contractual KPIs.

This senior role manages client media accounts, acting as the primary strategic contact and ensuring delivery of media plans that meet client objectives. Responsibilities include leading media strategy development, overseeing campaign execution, and driving business growth. Strong client relationship management and media expertise are required.