Associate Director, Paid Social

This Associate Director, Paid Social role leads the strategic development and optimization of cross-channel biddable media programs, focusing on Paid Social and Programmatic. The director will serve as the senior client lead, drive integrated strategies, and mentor team members. Requires 5+ years of experience across major platforms and significant client-facing experience.

This senior role leads paid social strategy and execution for designated clients, overseeing a team and ensuring best practices across all biddable channels. The Associate Director is responsible for client relationships, vendor management, and thought leadership, with a focus on paid social platforms like Facebook, Twitter, and LinkedIn. This role requires proven experience at Activation Director level and strong leadership skills.

This role manages paid social campaigns for clients at EssenceMediacom, taking ownership of client engagement and leading a team of Paid Social SEs and AEs. The Manager will plan, execute, and optimize campaigns across platforms like Facebook, Instagram, Twitter, Google, YouTube, and LinkedIn, while mentoring junior team members. Requires exceptional hands-on paid social experience and expertise in audience strategies and bid management.

This Paid Social Account Manager role oversees the day-to-day execution of paid social campaigns for key clients, managing campaign setup, optimization, and reporting. The manager will lead client relationships, mentor junior team members, and collaborate with media partners like Meta and TikTok. Requires extensive experience in paid social platforms and a track record of client management.

Oversees paid search strategy for B2B clients, managing large budgets and driving ROI. Requires advanced SEM expertise and team leadership, focusing on campaign optimization and performance accountability.

Leads influencer and creator marketing campaigns, managing relationships and measuring impact. Focuses on authentic content and brand partnerships, requiring strong relationship management and performance analysis.

Develops and oversees B2B marketing strategies for clients, integrating paid, earned, and owned media. Focuses on full-funnel growth and client leadership, requiring strategic planning and cross-channel coordination.