SVP, Data Science Lead, CoE - Global Clients

This role leads the data strategy for a major client, acting as the bridge between business, technology, and digital capabilities. The manager will define a 2-3 year data transformation roadmap, prioritize data initiatives, and oversee end-to-end use cases. The role requires deep knowledge of the MarTech/AdTech ecosystem, including CDPs, first-party data strategies, and data governance, with a focus on driving tangible business impact.

This Data Management and BI Senior Executive role at WPP Media's Global Operations Centre (GOC) focuses on designing, developing, and optimizing enterprise ETL/ELT pipelines using Azure Data Factory, Azure Data Lake Storage, and serverless technologies. The senior executive will build and optimize complex Azure T-SQL solutions, develop Python automation frameworks, and own production pipeline reliability through root-cause analysis and incident resolution. The role requires 3+ years of hands-on data engineering experience, strong SQL skills, practical experience with Azure data pipelines, and Databricks experience, with a live SQL coding assessment as part of the evaluation process.

Lead analytics for global clients, focusing on media effectiveness measurement and campaign analysis. Develop and deploy measurement solutions, manage client relationships, and drive strategic analytics application. Requires strong statistical knowledge, proficiency in SQL and R/Python, and experience with media measurement techniques like lift studies.

This role supports the development of actionable insights for influencer marketing campaigns by exploring consumer behavior, social conversations, creator activity, and cultural trends. The Senior Executive will conduct research, analyze campaign results, and translate findings into compelling stories and recommendations for campaign planning and strategy. Requires 1-2 years of marketing, research, or insights experience, with proficiency in social listening and audience intelligence tools.

This internship supports the digital media planning process, including campaign calendars, platform selection, and market research. The intern will assist in campaign management, performance monitoring, and report preparation, requiring a Bachelor's degree in a related field and fluency in English and Italian.

This internship supports Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaigns, including campaign creation, management, and optimization on platforms like Google Ads and Bing Ads. The intern will conduct daily performance analysis and contribute to reports, requiring a Bachelor's degree in a related field and fluency in English and Italian.

This role drives the development and commercial success of media solutions for the Hong Kong market and outbound cross-border advertisers. It involves localizing products, designing local propositions, and supporting revenue growth, requiring 4-5 years of experience in media agency or ad-tech and fluency in English, Mandarin, and Cantonese.