WP
WPP Media

Associate Director, Amazon Performance Marketing & Retail Media

Location: New York, United States · Category: Marketing & Growth · Seniority: Director · Posted: August 18, 2026 · Verified: Nov 2, 2026

Role Overview & Description

This role leads Amazon performance marketing and retail media strategy for a major client, focusing on the Amazon ecosystem including Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP. Responsibilities include hands-on audits of campaign structure, keyword strategy, bidding, budget allocation, and developing full-funnel approaches spanning search, conquesting, retargeting, and prospecting. The role requires deep Amazon media expertise, strong commercial acumen, and the ability to translate media performance into category growth strategies.
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WPP Media

wppmedia.com

Global media agency network with integrated AI marketing operations.

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