Associate Director, Data Science and Solutions, UK

This role leads a data science team within WPP Media's Analytics division, delivering advanced data science projects and translating complex analytical requirements into robust solutions. The Associate Director will apply sophisticated techniques like propensity and attribution modelling to enhance media effectiveness, requiring expert-level Python and SQL proficiency. This position involves hands-on modelling, technical leadership, and managing projects from conception to delivery.

This Associate Director role leads the delivery of advanced data science projects within the UK Analytics team, translating complex analytical requirements into robust, implementable solutions. The role involves hands-on modelling work in media and marketing, including propensity modelling, attribution modelling, and creative analytics, with expert-level proficiency in Python and SQL. The position requires deep technical expertise in machine learning, data engineering, and MLOps, along with strong leadership and project management capabilities.

This Associate Director role leads the Data Science team at WPP Media UK, delivering advanced data science projects and translating complex analytical requirements into robust solutions. The role requires deep expertise in machine learning, statistical modeling, and Python, with experience in media-specific techniques like attribution and propensity modeling. It also involves technical leadership, project management, and communication with non-technical stakeholders.

This Director role leads the Data Strategy team for WPP Media's major UK telco client BTEE (OpenConnect), focusing on the Consumer side across BT, EE, and Plusnet brands. The role drives data-led audience and bidding strategies, owns technology projects like the Amazon Marketing Cloud roadmap, and leads a pod of data strategy professionals. Requires 6+ years of digital agency-side data experience with a strong emphasis on paid media and privacy-first approaches.

Handles the operational aspects of programmatic campaigns, including campaign setup, delivery management, and troubleshooting. Requires strong attention to detail and technical aptitude.

Manages implementation planning for global client solutions, coordinating media buying and campaign execution. Requires strong project management and media planning skills.

This role leads the implementation planning team to execute media campaigns, overseeing planning processes and ensuring quality delivery. It requires extensive media planning experience and leadership skills, with a focus on mentoring junior staff.