Observed Signal · Sep 16, 2026 · Regulation · Source: Horizont · Impact: 4/5 · Sentiment: Neutral
Regulation Market: EU Plans Social Media Ban for Under-13s
The European Commission, led by Ursula von der Leyen, is proposing regulations to ban children under 13 from major social media platforms like TikTok, Instagram, and Snapchat, with stricter age verification. The plan, to be formally presented soon, includes a gradual approach: 13-15 year olds would have supervised 'mini-accounts' limited to one hour daily, with full accounts allowed from age 15. Platforms must implement safer designs, such as preventing endless scrolling or autoplay videos, and face mandates on child safety certifications, default private accounts for minors, and restrictions on live streaming. German officials support the initiative, but experts highlight challenges in implementation and enforcement, including potential circumvention, impacts on fundamental rights, and competitive disadvantages for new platforms. The proposal requires approval from the European Parliament and member states, a process that may take months or years.
This regulatory proposal impacts all major social media platforms and their advertising models targeting minors in Europe, potentially reducing available youth audiences and requiring platform changes.
Wichtigste Kernpunkte & Evidenz
- EU Commission proposes banning children under 13 from social media platforms like TikTok, Instagram, and Snapchat.
- 13-15 year olds would have supervised 'mini-accounts' limited to one hour daily; full accounts only from age 15.
- Proposal includes requirements for safer design features, such as preventing endless scrolling and auto-play videos, plus bans on addictive designs.
- Children aged 3-13 would be limited to one hour per day on child-friendly platforms via parental accounts.
- German officials support the initiative; approval from Parliament and member states is pending, but implementation and enforcement mechanisms are still unclear.
Verknüpfte Unternehmen
3 verknüpfte UnternehmenMeta's visual social platform and advertising inventory business.
“Children under 13 should be excluded from social networks like Instagram....”
Snapchat
Visual messaging platform monetised through advertising, subscriptions and augmented reality.
“Children under 13 should be excluded from social networks like Snapchat....”
TikTok
Plattform für Kurzvideos mit integrierten Werbe-, Handels- und Kreatorentools.
“Children under 13 should be excluded from social networks like TikTok....”
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