Director, Digital Production, GOC

This Director of Digital Production role leads addressable creative strategy, analyzing 1st, 2nd, and 3rd-party data to build high-converting audiences and dynamic messaging frameworks. The role requires 5+ years of experience in strategic media planning and deep knowledge of DCO platforms, with responsibilities including cross-team alignment, creative analytics, and strategic advisory for new business pitches.

This Director-level role owns senior client relationships for top-tier clients in LATAM, acting as the main planning partner and strategic lead for global and multi-market accounts. The position focuses on driving client outcome growth through performance-led planning, data-informed audience insights, and advanced analytical perspectives. Responsibilities include leading senior-level planning discussions, developing planning governance frameworks, and building the media planning discipline within the LATAM GOC.

This Senior Associate, Digital Production role manages end-to-end campaign delivery and configures dynamic creative decision trees in DCO platforms. The role involves troubleshooting technical issues, creating performance reports, and supporting new business pitches, requiring 2+ years of experience in Ad Operations or DCO platforms.

About WPP Media WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working. For more information, visit wppmedia.com . Role Summary and Impact As part of the Global Operations Centre (GOC) , you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Senior Associate, Digital Production, GOC who will: End-to-End Campaign Delivery & Coordination Manage campaign workflows from brief interpretation to post-campaign analysis while leading status calls, managing timelines, and keeping deliverables aligned across teams. DCO Tech Build & Configuration Configure, build, and maintain dynamic creative decision trees in DCO platforms to ensure audience, message, creative, and media rules execute accurately against strategy. Troubleshooting & Performance Reporting Identify and resolve technical, campaign, or creative issues promptly, while creating performance reports to extract actionable creative insights for optimization. New Business & Market Enablement Support pitches and market adoption by creating compelling case studies, workshop materials, and pitch collateral that highlight HVCS capabilities and success stories. Workflow Optimization & AI Innovation Leverage AI tools (such as WPP Open) and emerging DCO technologies to streamline production processes, reduce manual effort, and drive continuous workflow improvement. Skills and Experience 2+ years' experience in Ad Operations, Digital Activation, Campaign Management or DCO platforms such as: Flashtalking/Innovid, Smartly, Celtra, etc. Advanced level of English (this will be assessed during the interview process) Bachelor’s degree Proven understanding of digital media channels and campaign delivery fundamentals, with hands-on experience using ad-serving and trafficking platforms. Comfortable working with campaign data, building performance reports, and applying str ong analytical skills to solve delivery challenges. Highly organized with sharp attention to detail, strong process management skills, and clear verbal and written communication. Life at WPP Media & Benefits Our passion for shaping the next era of media is powered by our commitment to Be Extraordinary, investing in our employees to inspire transformational creativity. We also Lead Optimistically, firmly believing in and Championing Growth and Development for every individual. This commitment allows WPP Media employees to leverage the extensive global WPP Media & WPP networks to pursue their passions, build vital professional connections, and learn at the cutting edge of marketing and advertising. We Create an Open environment built on trust and respect, where everyone feels they belong and has opportunities to progress. This inclusive culture is fostered through a variety of employee resource groups and frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our comprehensive benefits package reflects this commitment, including competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We believe the best work happens when we're together, fostering creativity, collaboration, and connection in this open and supportive environment. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process. Please note that while our philosophy is the same across WPP, benefits may vary by office/country. This position is available in a Remote or Hybrid Work Modality. The candidate must perform their work from any location within Mexico. Only Mexican nationals residing in the country or foreign nationals with a valid work permit may apply. Remote work from abroad is not permitted under any circumstances. Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy ) for more information on how we process the information you provide. While we appreciate all applications received, only those candidates selected for an interview will be contacted. #LI-GOC Please read our Privacy Notice for more information on how we process the information you provide.

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