Intern, Product Media Solutions, Italy

This internship supports the Product Media Solutions team in developing and positioning advertising solutions across Connected TV, Digital Out of Home, Audio, Social, and Retail Media. The intern creates marketing materials, supports creative development of ad formats, and researches market trends and emerging technologies, requiring a degree in Marketing, Communications, or Design with basic Adobe skills.

This internship focuses on Digital Media Planning, supporting a client team in the strategic development, campaign control, and management of advertising campaigns. The intern contributes to the digital planning process, including managing campaign calendars, platform selection, data entry, and market research, as well as preparing performance reports. Requires strong numerical and analytical skills, fluency in English and Italian, and a keen interest in digital media and advertising.

This internship in digital media planning supports campaign management, including calendar management, platform selection, data entry, and performance reporting. The intern will collaborate with digital planners to analyze results and contribute to strategic recommendations. Requires a degree in a related field, strong analytical skills, and fluency in English and Italian.

This internship at WPP Media in Milan supports day-to-day media operations, focusing on data collection, validation, and reporting. The intern will use Excel and potentially Power Query/Power BI to maintain databases, prepare reports, and improve internal processes, while collaborating with cross-functional teams. The role is ideal for a student or recent graduate in economics, business, or data-related fields with strong analytical skills and an interest in AI and technology.

This senior role leads programmatic media planning and activation for clients, leveraging data and technology to optimize campaign performance. It requires deep expertise in programmatic buying, audience targeting, and measurement, and involves collaboration with cross-functional teams to deliver best-in-class media solutions.

Als Expert Lead Data Strategy (Mensch) übernimmst du eine herausgehobene Expertenrolle und hilfst Kunden, komplexe Business-, Marketing- und Media-Herausforderungen in klare, umsetzbare Datenstrategien zu übersetzen – von der Fragestellung über Use Cases und Technologie-Roadmaps bis zur Anwendung. Du berätst Senior- und C-Level-Entscheider, konzipierst Audience-First-Strategien über First-, Second- und Third-Party-Daten und etablierst Data-Kollaborationen sowie Private Data Networks. Zudem bewertest und gestaltest du den Einsatz von Data Clean Rooms, CDPs und DSPs und verbindest Kunden-Roadmaps mit globalen Lösungen wie WPP Open, Open Intelligence und InfoSum.

This role develops and executes social media strategies for clients, managing budgets, KPIs, and paid social campaigns across platforms like Meta, LinkedIn, TikTok, and Snapchat. It involves data-driven decision-making, AI tool utilization, reporting, and mentoring junior team members.