Data Scientist - Marketing Science
Ort: London, United Kingdom · Bereich: Data, AI & Analytics · Level: Mid-Level · Veröffentlicht: 5. Oktober 2026 · Geprüft: 5. Okt. 2026
Rollenübersicht & Beschreibung
Über das Unternehmen
GroupM
welcome.wppmedia.comLegacy media buying and planning network within WPP.
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This data scientist role applies advanced analytics and statistical modeling to marketing science, focusing on measurement, attribution, and optimization of media campaigns. The role requires expertise in data analysis and marketing performance evaluation.
This data scientist role in marketing science focuses on applying advanced analytics to measure and optimize marketing effectiveness. The role involves building models, analyzing campaign data, and providing insights to improve media investment.
Applies advanced analytics and statistical modeling to marketing data, providing insights for campaign optimization and media planning. Develops predictive models and measurement frameworks.
Apply marketing science expertise to design and analyze experiments, media mix models, and incrementality tests to help clients optimize ad spend.
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