Senior Software Engineer — Real-Time Ad Serving

This role involves backend development for Appier's ad cloud serving services, focusing on building and optimizing the systems that deliver ads at scale. The engineer will work on high-throughput, low-latency services critical to the advertising platform.

This role focuses on developing and optimizing the ad cloud bidding system, which handles real-time bidding for ad placements. The engineer will work on algorithms and infrastructure to maximize bidding efficiency and revenue.

Designs and implements high-performance C++ components for the ad tech stack, focusing on low-latency and efficient resource usage. Works on SDKs and backend systems that require robust memory management and concurrency. Collaborates with cross-functional teams to optimize performance and ensure reliability.

Manages relationships with key clients, ensuring satisfaction and driving adoption of Zeta's platform. Coordinates with internal teams to resolve issues and identify growth opportunities.

Analyzes programmatic advertising data to derive insights and optimize campaign performance. Builds reports and dashboards to support strategic decisions for clients.

Designs and executes test plans for software products, identifying bugs and ensuring quality. Works with development teams to automate testing and improve release processes.