Publisher & Medieninhaber · vs · Publisher & Medieninhaber
eventim vs Koelnmesse
Strukturierter Technologie- und Marktvergleich · Stand 2026
Direkte Merkmalsgegenüberstellung
eventim · vs · KoelnmesseTicketing-Marktplatz und Live-Entertainment-Plattform mit integrierter Media-Monetarisierung.
Betreibt physische und digitale Messeinfrastrukturen, B2B-Messeplattformen sowie integrierte Event-Marketing- und Omnichannel-AdTech-Services zur B2B-Zielgruppenmonetarisierung.
Vergleichsanalyse & Key Insights
Was ist der Hauptunterschied zwischen eventim und Koelnmesse?
Beim Vergleich von eventim und Koelnmesse agieren beide Plattformen im Bereich In-App & Mobile Media, Media Sales & Vermarktung und Publisher & Medieninhaber. eventim ist positioniert als Ticketing-Marktplatz und Live-Entertainment-Plattform mit integrierter Media-Monetarisierung, während Koelnmesse den Schwerpunkt auf Betreibt physische und digitale Messeinfrastrukturen, B2B-Messeplattformen sowie integrierte Event-Marketing- und Omnichannel-AdTech-Services zur B2B-Zielgruppenmonetarisierung legt. Beide Anbieter stellen komplementäre wie auch konkurrierende Kernfähigkeiten für den Markt bereit.
Welche Alternativen gibt es zu eventim und Koelnmesse?
Bei der Evaluierung von eventim und Koelnmesse prüfen Enterprise-Entscheider häufig auch weitere Plattformen im Bereich In-App & Mobile Media, Media Sales & Vermarktung und Publisher & Medieninhaber. Die erweiterte Wettbewerbslandschaft und detaillierte Marktprofile findest du direkt auf Polaris7.
Echtzeit-Beobachtung
Aktuelle Marktsignale & News: eventim vs Koelnmesse
Öffentlich erfasste Marktbewegungen, Partnerschaften, Produkt-Updates und strategische Ankündigungen aus dem Knowledge-Graphen.
eventim
Letzte Aktivitäten
- ·Retail-NewsFinancials
CTS EVENTIM boosts H1 2026 revenue and profit
CTS EVENTIM reported strong first-half 2026 results, with group revenue rising 16.9% to €1.513 billion and adjusted EBITDA up 12.4% to €225.4 million (margin 14.9%). Operating profit (EBIT) increased 15.3% to €174.6 million, and earnings per share rose 34.2% to €1.25. Q2 revenue grew 13.0% to €899.3 million, adjusted EBITDA reached €106.4 million and EBIT €80.4 million. The Ticketing segment generated €473.3 million (+13.9%) with an adjusted EBITDA of €172.5 million (EBITDA margin 36.4%). Live Entertainment revenue climbed 18.6% to €1.061 billion, while adjusted EBITDA improved 57.1% to €52.9 million (5.0% margin). Management confirmed its full-year 2026 guidance, attributing performance to a robust international events portfolio and a profitable ticketing business. The article was published 2026-08-21.
- Group revenue rose 16.9% year-on-year to €1.513 billion in H1 2026.
- Adjusted EBITDA increased 12.4% to €225.4 million (14.9% margin) for H1 2026.
- Operating profit (EBIT) rose 15.3% to €174.6 million in H1 2026.
- ·HorizontExperiential & Event Marketing
Banks Shift to Experience-Driven Marketing
A commentary by Catrin Bialek published July 8, 2026 on HORIZONT argues that financial brands are moving away from product-led emotional messaging and instead build emotional bonds through special experiences. The piece cites a new cooperation between Commerzbank and ticket seller Eventim as an example of banks using privileged event access and moments to differentiate in commoditized retail banking. The article frames this strategic shift as a deliberate marketing move toward experiential partnerships.
- Article authored by Catrin Bialek and published on 2026-07-08.
- The piece references a new cooperation between Commerzbank and ticket-seller Eventim.
- Argument: Financial brands are increasingly using experiences and special moments to create emotional engagement with customers rather than product features.
- ·HorizontExperiential & Event Marketing
Commerzbank partners with Eventim for concert access
Commerzbank and its sister bank Comdirect are partnering with ticket seller Eventim to offer customers preferred access and attractive conditions for concerts. The banks are launching the initiative together with payment partner Visa (announcement text is partially truncated). The move is presented as a way for the financial services group to create memorable customer experiences and benefit commercially, a strategy noted as similar to rival Postbank's recent music-club activities. The story was published by Horizont on 2026-07-07 and authored by Catrin Bialek.
- Commerzbank is cooperating with ticket seller Eventim to offer customers preferred concert access.
- Commerzbank's sister company Comdirect is participating in the concert-access offer.
- The sister banks are launching the initiative together with Visa.
Koelnmesse
Letzte Aktivitäten
- ·DWDLMedia & Entertainment
German TV Award Moves Venue for Fresh Presentations
The German Television Award (Deutscher Fernsehpreis) will move its annual ceremony from the MMC studios in Cologne-Ossendorf to the newly opened Confex conference center in Cologne-Deutz. Jan Peter Lacher, RTL representative and chairman of the Fernsehpreis advisory board, cited the award's growth in categories and partners as a reason for the change. Production company Riverside Entertainment will produce the show, aiming to visually connect it with the city of Cologne for TV audiences. The venue offers a central location, a longer red carpet, and space for side events. A new 'Golden Hour' reception with the NRW prime minister and Cologne's mayor will precede the awards. The dress code remains 'Black Tie'.
- The German Television Award ceremony moves from MMC studios to the Confex venue in Cologne.
- The new venue is the Confex, a conference and exhibition center opened two years ago.
- Riverside Entertainment is the production company for the ceremony.
- ·LebensmittelzeitungExperiential & Event Marketing
Koelnmesse Makes ISM Its Umbrella Brand
Koelnmesse will reposition the ISM trade fair as a broader umbrella brand. Starting next year, the organiser will run three specialised ISM formats intended to cover all stages of the confectionery value chain. The change includes retiring the Pro Sweets Cologne name. The announcement was reported by Lebensmittelzeitung (Redaktion LZ) on 2026-08-25.
- Koelnmesse will establish ISM as an umbrella brand for its confectionery trade fair.
- From next year, Koelnmesse will stage three specialised ISM formats covering all stages of the value chain.
- The name 'Pro Sweets Cologne' will be discontinued under the new ISM positioning.
- ·PocketGamer.bizExperiential & Event Marketing
Gamescom 2026 preview: who’s making a splash
PocketGamer.biz reports from outside Koelnmesse ahead of Gamescom 2026, noting a sold-out expo floor and visible marketing activity around the venue. Supercell is building a large presence at Gamescom Dev, while multiple publishers (including Astragon, Krafton, 4A Games, Funcom, Netease, Capcom, CD Projekt Red and others) have posters and billboards near the North and East entrances. Games commerce company Xsolla has set up a visible presence at Design Post Köln and run ads in nearby hotels. A prominent banner space between the North and East entrances remained unfilled days before the consumer expo opened; Bloober Team occupied that space in 2025.
- Gamescom 2026 sold out its expo floor space ahead of the show.
- Supercell is setting up a large presence at the Confex area where Gamescom Dev is taking place.
- Publishers with promotional displays mentioned around the venue include Astragon, Krafton, 4A Games, RGG Studio, Funcom, Netease, Capcom, Rebel Wolves, Grinding Gear Games, CD Projekt Red, Atlus, Creative Assembly and Insomniac.
Exakte Ökosystem-Überschneidungen vergleichen
Erkunde alle tiefen Marktbeziehungen in Polaris7. Entdecke gemeinsame Kunden, integrierte Technologien, SDK-Schnittstellen und überlappende Partner von eventim und Koelnmesse im Markt-Ökosystem.