RTL+ vs Zattoo

Investor Presentation Released: RTL+

AI parsed presentation narrative: RTL Group is successfully executing its transformation strategy, highlighted by the profitable growth of its streaming services and the strategic acquisition of Sky Deutschland (DACH) which closed on June 1, 2026. The group has confirmed its full-year and medium-term profitability targets, leveraging cost reduction programs and growing content scale to position itself as a major European entertainment leader. Strategic pillars: Portfolio Transformation, Continuous Profitable Streaming Growth.

RTLzwei to Launch New Exclusive Dating Format 'Maison Tabou'

RTLzwei has announced its new dating format 'Maison Tabou', which focuses on physical attraction and sexual fantasies. The show will premiere on linear TV on September 30, 2026, airing Wednesdays at 11:35 PM due to youth protection regulations. Episodes will also be available on RTL+, one week before linear broadcast. Produced by UFA Show & Factual, the format follows singles who check into a special hotel, shed their identities, and explore their sexual desires through anonymous blind dates. A character called 'Madame' orchestrates the encounters, and participants only reveal their true identities at a shared breakfast the next day. The show was previously announced at the Screenforce Festival.

• RTLzwei will premiere 'Maison Tabou' on September 30, 2026, at 11:35 PM on linear TV.
• Episodes will be available on RTL+ one week before the linear broadcast.
• The format is produced by UFA Show & Factual.

RTL+ Shows Hit Streaming Million-Mark; 'Reacher' Leads Amazon

In the last week of August 2026, RTL+ reported strong streaming viewership for its program brands. The soap 'Gute Zeiten, Schlechte Zeiten' set a new all-time weekly net reach record of 1.109 million viewers. The new season of 'Das Sommerhaus der Stars' premiered strongly on RTL+ with 1.079 million viewers before its linear TV start. The finale of 'Die Verräter' season four nearly reached the million mark with 0.997 million viewers, almost doubling last year's record. On Amazon's Prime Video, the series 'Reacher' continued to grow, reaching 1.574 million weekly viewers. Other notable shows included 'Two and a Half Men' on Amazon, and DAZN's Bundesliga coverage returned with 0.963 million viewers. The data comes from AGF Videoforschung's program brand measurement.

• GZSZ set a new RTL+ streaming weekly net reach record of 1.109 million viewers.
• Das Sommerhaus der Stars started with 1.079 million streaming viewers on RTL+.
• Die Verräter season 4 finale reached 0.997 million viewers on RTL+.

Swisscard Uses Puns to Promote Miles Collection

Swisscard commissioned Zurich-based creative consultancy Futureworks to create what they describe as the brand’s first top-of-funnel campaign for the Swiss Miles & More credit cards. The campaign uses wordplay that merges well-known travel destinations with the German word for miles (examples: Mallorca → “Meillorca”, Miami → “Meilami”, Malaga → “Meilaga”) and the claim “Meilen machens möglich” to explain the everyday benefit of collecting miles. Swisscard says the goal is to make the value of mile-collection simple and memorable for a broad audience. Nikola Vuongova, Brand & Campaign Lead for the Swiss Miles & More credit cards at Swisscard, framed the work as a new, playful communication approach. The campaign ran through mid‑June across Zurich train stations, Zurich Airport, Working Bicycles, social channels and the streaming service Zattoo; media planning was handled by Incubeta.

• Futureworks (Zurich creative consultancy) developed Swisscard’s first top-of-funnel campaign for Swiss Miles & More credit cards.
• The creative concept uses wordplay on travel destinations (e.g., "Meillorca", "Meilami", "Meilaga") and the claim "Meilen machens möglich".
• Swisscard says the campaign aims to communicate the everyday value of collecting miles to a broad audience.