Lion Studios vs Zynga

Nicholas Le named PeopleFun CEO; Tamara Feiman leads Lion Studios

Nicholas Le is leaving his role as CEO of Lion Studios to become CEO of PeopleFun. Tamara Feiman, who has been with Lion for six years, has been promoted to CEO of Lion Studios; Le will remain involved as Studio Chair. Le said he has worked alongside PeopleFun for eight years, initially under AppLovin and later under Tripledot Studios. During his time leading Lion, the studio shifted from hypercasual to hybridcasual titles and reached nearly 5 billion installs. Le joined Lion in 2018 and became CEO in 2020 after taking over from Rafael Vivas.

• Nicholas Le will become CEO of PeopleFun after stepping down as CEO of Lion Studios.
• Tamara Feiman has been appointed CEO of Lion Studios and previously joined Lion six years ago.
• Le will remain involved at Lion Studios as Studio Chair.

Zynga Launches Halloween Events Across 16 Live Games

Zynga is running Halloween-themed events across 16 of its live mobile games, including popular titles like Dragon City, Harry Potter: Puzzles & Spells, and FarmVille 3. The seasonal campaigns began as early as October 1st and will run throughout the month, with most content already live. Game-specific events include a haunted Pirate Attraction in FarmVille 3, a Harrenhal-themed event in Game of Thrones Slots, and a Corn Maze Special Challenge with a new haunted course in Golf Rival. CSR2 is the only title yet to launch its event, scheduled for October 22nd, featuring a limited-time Blood Moon Run event. A charity event with the Blue Cross is also running in FarmVille 2: Country Escape until November 10th. This extensive seasonal outreach demonstrates Zynga's strategy to boost player engagement and monetization through live ops events.

• Zynga is running Halloween events across 16 of its live games.
• Events include specific in-game content for FarmVille 3, Golf Rival, and Game of Thrones Slots.
• CSR2's Halloween event launches October 22nd, featuring a Blood Moon Run event.

Zynga Blog: Further Together: Six Races, Six Makers Labs, One Cause

Zynga's blog features a new post about a charity running event, alongside other recent corporate announcements including game partnerships and updates.

FarmVille 2: Country Escape Partners With Blue Cross To Drive Real-World Impact

Zynga has partnered with UK pet charity Blue Cross for a new FarmVille 2: Country Escape event called 'Pet Pals'. Running from October 14 to November 10, the event tasks players with caring for virtual guinea pigs by earning and feeding them 'nibbles' through farm activities. Each nibble contributes to a shared progress bar. If the community reaches the donation goal, Zynga will make a donation to Blue Cross to support pet welfare initiatives such as veterinary care, rehoming, and pet food banks. The event coincides with Guinea Pig Awareness Week (October 26-30). Ratheesh Mallaya, general manager of FarmVille 2, and Mary Haisman, head of corporate partnerships at Blue Cross, both expressed enthusiasm about the collaboration, emphasizing the chance to make a real-world impact.

• Zynga partners with UK pet charity Blue Cross for FarmVille 2: Country Escape event.
• Event 'Pet Pals' runs from October 14 to November 10, 2026.
• Players care for virtual guinea pigs and earn nibbles to contribute to a donation goal.