Invoca vs LivePerson

Invoca Named to Fast Company's 2026 List of Best Workplaces for Innovators

Invoca has been named to Fast Company's 2026 List of Best Workplaces for Innovators, announced September 8, 2026.

Proposal: Add Contribution Metrics to Affiliate Reporting

The author argues that affiliate marketing is disadvantaged by strict deterministic (last-click) attribution compared with other channels that claim inferred influence. They propose that affiliate reporting should regularly include two numbers: deterministic tracking (clicks, coupons) and a separate contribution or influence metric (AI inference, other uncredited touchpoints). The article cites next-generation tracking technologies (examples: Partnerize, impact.com) as enablers, and notes historical call-tracking proposals (RingRevenue, now Invoca) that revealed uncredited conversions. Publishing contribution numbers to affiliates could strengthen their negotiating position and put affiliate channels on more equal footing with channels that rely on inferred attribution.

• The author proposes affiliate reports should include two numbers: deterministic tracking (clicks, coupons) and a contribution/influence number (AI inference, other uncredited touch points).
• Partnerize and impact.com are cited as providers of next-generation tracking technologies that can support the proposed reporting approach.
• Affiliate marketing commonly relies on deterministic last-click attribution, while many walled gardens use statistical models to infer influence.

8-K Financial Filing Analysis for LivePerson (2026-09-04)

On September 4, 2026, LivePerson, Inc. completed its acquisition by SoundHound AI, Inc., becoming an indirect wholly owned subsidiary of SoundHound. Under the terms of the merger, each share of LivePerson common stock was converted into the right to receive 0.4673 shares of SoundHound Class A common stock, while shares held via the Tel-Aviv Stock Exchange Clearing House were converted into $3.31 in cash per share. Concurrently, LivePerson satisfied its First and Second Lien Secured Notes due 2029 through an aggregate distribution of 36,894,839 SoundHound shares and $5,848,000 in cash. Following the closing, LivePerson delisted its common stock from Nasdaq, suspended its SEC reporting obligations, and its entire board of directors resigned.

• SoundHound completed the acquisition of LivePerson on September 4, 2026, converting each LivePerson share into 0.4673 shares of SoundHound Class A common stock (or $3.31 in cash for TASE shares).
• LivePerson's 2029 First and Second Lien Secured Notes were fully resolved via an aggregate issuance of 36,894,839 SoundHound Class A shares plus $5,848,000 in cash.
• LivePerson filed for Nasdaq delisting (Form 25) and deregistration under the Exchange Act (Form 15), accompanied by the resignation of its entire board of directors.

LivePerson has been acquired by SoundHound AI, creating a world-leading Omnichannel Conversational AI powerhouse.

A banner on the LivePerson blog announces that LivePerson has been acquired by SoundHound AI, creating a world-leading Omnichannel Conversational AI powerhouse, with a link to the SoundHound newsroom announcement.

SoundHound AI Completes LivePerson Acquisition

SoundHound AI has finalized its acquisition of LivePerson, a deal first announced in April 2026 with an implied enterprise value of $250 million, and completed on September 4, 2026. The merger combines SoundHound's voice agentic AI with LivePerson's digital messaging infrastructure to create a unified omnichannel conversational AI platform, integrated into SoundHound's OASYS system. The combined entity now serves 25 of the Fortune 100 and holds over 750 patents. John Collins has been appointed CFO. LivePerson's debt was retired at closing, leaving a debt-free balance sheet. SoundHound projects over $500 million in future revenue from existing customers, citing Gartner's forecast of $985 billion in enterprise agentic AI software spending by 2030.

• SoundHound AI completed its acquisition of LivePerson on September 4, 2026.
• The deal was announced in April 2026 with an implied enterprise value of $250 million.
• John Collins was appointed as the new CFO of the combined company.