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AdTech Vendor · Data Provider / Broker · vs · AdTech Vendor · MarTech Vendor

Hivewyre vs Surfside

Structured technology and market comparison · 2026

Direct Feature Comparison

Hivewyre · vs · Surfside
Market Cluster / Sector
HivewyreAdTech Vendor · Data Provider / Broker
SurfsideAdTech Vendor · MarTech Vendor
Platform Focus
Hivewyre

Retail shopper data co-op for programmatic audience targeting.

Surfside

Retail media and programmatic adtech with closed-loop attribution.

Company Size
Hivewyre10–49 employees
Surfside50–200 employees
Headquarters
HivewyreUS
SurfsideUS
Year Founded
Hivewyre2012
Surfside2018

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Comparison Analysis

What is the main difference between Hivewyre and Surfside?

When comparing Hivewyre and Surfside, both platforms operate within the Demand-Side Platform (DSP), Display, Web & Mobile, and AdTech Vendor ecosystem. Hivewyre is positioned as Retail shopper data co-op for programmatic audience targeting, whereas Surfside focuses on Retail media and programmatic adtech with closed-loop attribution. Decision-makers evaluate both solutions when orchestrating their commercial monetization and technology stack.

What are the top alternatives to Hivewyre and Surfside?

When evaluating Hivewyre and Surfside, enterprise buyers also consider other platforms in Demand-Side Platform (DSP), Display, Web & Mobile, and AdTech Vendor. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

How do the corporate scale, structure, and headquarters of Hivewyre and Surfside compare?

Hivewyre is headquartered in US (founded in 2012) with 10–49 employees. Surfside is based in US (founded in 2018) with 50–200 employees. Complete ownership, subsidiary trees, and corporate affiliations are documented across Polaris7.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners Hivewyre and Surfside share across the market ecosystem.