MarTech Vendor · vs · MarTech Vendor

GEPO

GetResponse vs Positive Group

Structured technology and market comparison · 2026

Direct Feature Comparison

GetResponse · vs · Positive Group
Primary Market / Role
GetResponseMarTech Vendor
Positive GroupMarTech Vendor
Platform Focus
GetResponse

All-in-one marketing automation and email platform for businesses.

Positive Group

European B2B software group for email, CRM and SEO.

Company Size
GetResponse201–500 employees
Positive Group201–500 employees
Headquarters
GetResponsePL
Positive GroupFR
Year Founded
GetResponse1998
Positive Group2001

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Comparison Analysis

What is the main difference between GetResponse and Positive Group?

GetResponse is an all in one marketing automation and email platform focused on consolidating email, landing pages, webinars and lightweight ads into a single account. Positive Group is a European portfolio B2B SaaS owner offering email, CRM and SEO tools across adjacent workflows. Both overlap on email and automation; GetResponse targets buyers seeking a unified stack, while Positive Group emphasizes modular products, cross sell and regional breadth.

How do the features of GetResponse and Positive Group compare?

Product wise both platforms provide email delivery and marketing automation but differ in integration. GetResponse bundles email, automation, landing pages, webinars, lead capture, ecommerce marketing and basic ads into one platform for single account workflows. Positive Group assembles separate email, CRM, engagement and SEO products, offering deeper CRM and SEO capabilities and cross product bundling, but lacks GetResponse’s integrated webinar and landing page workflows.

What are the top alternatives to GetResponse and Positive Group?

When evaluating GetResponse and Positive Group, enterprise buyers also consider other platforms in Marketing Automation Platform, Email & Newsletter, and Display Ads & Banner. You can discover the full competitive landscape and evaluate other alternatives by viewing their respective footprint profiles on Polaris7.

Compare their exact ecosystem overlaps.

Explore all deep relationships in Polaris7. Discover exactly which mutual clients, integrated technologies, and overlapping partners GetResponse and Positive Group share across the market ecosystem.