Framer vs Webflow

Introducing Skills: Teach the Framer Agent to design more like you and your team

Framer introduces Skills, a new feature that lets teams capture reusable design guidance and connect it directly to the canvas, components, and styles in their projects, enabling the Framer Agent to produce more on-brand work.

How to build a lead generation tool with Framer Agents

We built the AEO Scanner and Stack Score with Framer Agents. Each gives visitors a useful result and our team better context for follow-up. You can use the same setup for other lead generation tools.

Framer Marketplace Changes Spark Creator Controversies

A Framer template creator documents ten recurring controversies around the Framer marketplace from 2023–2026, recounting personal experience selling templates since April 2023 and describing platform changes that affected discoverability and creator workflows. Key moments include the August 2023 release of an HTML-to-Framer Chrome extension, a 2024 marketplace redesign that removed the 'New' section and search, lengthy manual template review processes, perceived favoritism toward top creators, and Framer's 2026 decision to open the marketplace to self-published templates without prior review. The author urges creators to provide feedback to Framer, to focus on audience-building and niche products, and to treat marketplace upheavals as cyclical rather than terminal.

• Article author Danny Sapio reports selling his first Framer template on April 7, 2023 and now has seven templates on Framer.
• In August 2023 Framer released an HTML-to-Framer Chrome extension that allowed copying website sections into Framer as editable layers.
• A 2024 Framer marketplace update removed the 'New' section and the search bar, which creators say hurt template discoverability.

Clay's Kareem Amin Discusses Rise of GTM Engineer

Clay co-founder and CEO Kareem Amin will speak at TechCrunch Disrupt 2026 about the emergence of the 'GTM engineer' role. This new discipline uses AI, data, and automation to build repeatable revenue systems, replacing manual go-to-market processes. Clay coined the role in 2023 and reports about 100 GTM engineering job listings each month. The company has seen rapid growth, with ARR tripling to $100 million in a year, a $115 million Series D round at a $7.1 billion valuation, and a $1 million scholarship fund to train GTM engineers. Amin's session will explore how AI is transforming go-to-market strategies and what this means for company growth.

• Clay coined the GTM engineer role in 2023.
• Approximately 100 GTM engineering job listings appear each month.
• Clay tripled annual recurring revenue to $100 million in a year.

Webflow Promotes Sengar to CTO, Lim to Chief Engineering Officer

Webflow announced the promotions of Utkarsh Sengar to Chief Technology Officer and Jin Lim to Chief Engineering Officer. In their new roles, they will lead Webflow's technology strategy and engineering execution as the company scales Source by Webflow, the agentic platform launched at Webflow Conf 2026. Sengar, who joined in 2022, will oversee the platform's core capabilities, including infrastructure and reliability. Lim, who joined in 2024 via the Intellimize acquisition, will lead products for optimizing digital presence, such as analytics and enterprise governance. These appointments underscore Webflow's focus on AI-powered marketing technology.

• Utkarsh Sengar promoted to Chief Technology Officer at Webflow.
• Jin Lim promoted to Chief Engineering Officer at Webflow.
• Promotions announced on September 15, 2026.

What Happens When OpenAI Ships Your Roadmap? TechCrunch Disrupt 2026 Session

TechCrunch Disrupt 2026 will host a Builders Stage session titled 'What Happens When OpenAI Ships Your Roadmap?' on October 13–15 at Moscone West, San Francisco. The session features Michel Tricot (Airbyte CEO), Linda Tong (Webflow CEO), and Rob Toews (Radical Ventures partner). It addresses the strategic challenge AI startups face when foundation model companies like OpenAI, Anthropic, and Google introduce capabilities that can turn startups' differentiators into features. The discussion will explore how founders can build defensible companies through proprietary data, workflows, customer relationships, and trust. The session highlights the shift from competing with startups to competing with platform providers, impacting product strategy, fundraising, and valuations.

• TechCrunch Disrupt 2026 takes place October 13–15 at Moscone West in San Francisco.
• Session features Michel Tricot, CEO of Airbyte; Linda Tong, CEO of Webflow; and Rob Toews, partner at Radical Ventures.
• Airbyte has over 7,000 customers, including 18% of the Fortune 500.