DXC Technology vs SoftServe

How DXC's CMO Innovates with AI and Anthropic Partnership

In this sponsored interview, Anthony Pappas, CMO of DXC Technology, discusses how marketers can innovate in the age of AI. He emphasizes starting with outcomes, embracing experimentation, and integrating AI with human expertise. DXC uses its 'customer zero' strategy, applying AI internally first. They have partnered with Anthropic for a multi-year global alliance to bring Claude into enterprise systems. DXC estimates that using Claude for their AI platform DXC Oasis accelerates software development tenfold, with over 95% of code generated by AI. Pappas highlights the importance of production-grade, secure, and governed AI, and argues that AI amplifies human creativity rather than replacing it. The article is sponsored content from DXC Technology, offering insights from their CMO.

• Anthony Pappas is Chief Marketing Officer at DXC Technology.
• DXC and Anthropic announced a multi-year global alliance to bring Claude into mission-critical enterprise systems.
• DXC's AI platform DXC Oasis uses Claude for agentic workflows and managed services automation.

10-Q Financial Filing Analysis for DXC Technology (2026-07-31)

DXC Technology reported its financial results for the first quarter of fiscal 2027 (ended June 30, 2026), highlighted by significant litigation resolutions and liquidity management. Following the U.S. Supreme Court's denial of Tata Consultancy Services' (TCS) petition, DXC collected the full $214 million judgment in its trade secrets dispute, recognizing $168 million in damages within Other income, net, alongside $46 million in interest income. Furthermore, DXC secured final approval for the settlement of its California securities class action, fully covered by insurance carriers, and extended the maturity of its $400 million Receivables Facility through July 23, 2027.

• Collected a $214 million legal judgment from Tata Consultancy Services (TCS), comprising $168 million in compensatory and punitive damages and $46 million in interest income.
• Obtained final court approval for the settlement of a long-standing California securities class action, which was fully funded by insurer proceeds.
• Amended its Receivables Facility on July 24, 2026, extending the termination date to July 23, 2027, with a maximum sale limit of $400 million.

DXC and Primary Launch AI-Native Zero Trust Platform

DXC Technology has formed a strategic partnership with Primary to become the exclusive managed services provider for Primary’s AI-native Zero Trust Platform. The joint offering, delivered through DXC’s global cybersecurity organization, combines consulting, implementation, integration, governance and managed security services to help enterprises govern how AI agents and enterprise AI applications access data while strengthening security, identity, and compliance. The platform embeds Zero Trust principles into AI workflows and is positioned for organizations operating in highly regulated environments to accelerate safe, enterprise-scale AI deployment.

• DXC Technology announced a strategic partnership with Primary and will be the exclusive managed services provider for Primary’s AI-native Zero Trust Platform.
• The joint offering is delivered through DXC’s global cybersecurity organization and combines consulting, implementation, integration, governance, and managed security services.
• The platform is designed to govern how AI agents and enterprise AI applications access enterprise data while strengthening security, identity, and compliance.

SoftServe Appoints Andriy Stytsyuk as Chief Executive Officer

SoftServe announces appointment of Andriy Stytsyuk as CEO, effective immediately. Also, the company acquires NewVision Software, adds India-based expertise, and establishes local presence in Saudi Arabia.

SoftServe Launches Saudi Arabia Entity for AI Innovation

SoftServe, an AI and technology services company, announced the official launch of a new entity in Saudi Arabia, operating from Riyadh. This expansion marks a significant milestone in its commitment to the Middle East region and increases its global presence to 54 offices in 17 countries. The company aims to bring enterprise-grade AI capabilities and digital transformation expertise to regional organizations, offering onsite responsiveness and localized solutions. The expansion aligns with Saudi Vision 2030, with SoftServe committing to cultivate local talent and support sovereign AI development. This follows SoftServe's acquisition of India-based NewVision Software, marking its first formal expansion into the Middle East market.

• SoftServe officially launched a new entity in Saudi Arabia, based in Riyadh.
• The expansion brings SoftServe's global presence to 54 offices in 17 countries.
• The entity aims to deliver enterprise-grade AI and digital transformation services to Saudi organizations.

EHI Study: Agentic Commerce Becomes Strategic Retail Priority

According to an EHI study commissioned by Softserve, agentic commerce is evolving into a strategic topic for the retail sector. The study reveals that approximately 60% of retail companies are engaging with AI systems that autonomously execute or control purchasing or trading processes. Over 11% already use concrete applications, while 40% currently see no use case in their own business. Key challenges include data quality and a lack of skilled personnel, with only 39.2% rating their data as good and only about 20% feeling adequately staffed. Investments are expected to increase significantly over the next five to ten years. The study also highlights that online retail is expected to be most affected, with 85.8% of participants anticipating a strong impact within five years.

• Around 60% of retail companies are dealing with AI systems for autonomous commerce processes.
• Over 11% of companies already use concrete agentic commerce applications.
• 40% of surveyed companies see no current use of agentic commerce in their business.