Dolby vs StreamLayer

Dolby and Meta Expand Dolby Atmos and Dolby Vision Across Meta's Ecosystem

Across Meta AI glasses, Instagram, and VR devices, Dolby Atmos and Dolby Vision bring greater depth, authenticity, and emotion to the experiences that matter most

Dolby and Meta Expand Atmos, Vision Across Meta Ecosystem

At Meta Connect, Dolby and Meta announced the expansion of Dolby Atmos and Dolby Vision across Meta's ecosystem. Meta AI glasses will be the first global consumer device to capture audio in Dolby Atmos, with users able to share content on Instagram. This builds on the launch of Dolby Vision on Instagram last year. Additionally, Meta's newest VR device, launching next year, will support Dolby Vision and Dolby Atmos for immersive experiences in movies, shows, sports, and concerts. The partnership broadens Dolby's presence across Meta's platforms, enhancing the authenticity and emotional engagement of content creation and consumption.

• Dolby and Meta announced expansion of Dolby experiences at Meta Connect.
• Meta AI glasses will be the first global consumer device to capture Dolby Atmos audio.
• Dolby Vision was previously launched on Instagram last year.

Dolby OptiView Adds Sports Intelligence, Dolby Vision, Ads Expansion

Dolby Laboratories announced significant upgrades to its Dolby OptiView live sports platform ahead of IBC 2026. The new capabilities include Dolby OptiView Sports Intelligence, an AI-powered tool that analyzes real-time game and viewer data to provide minute-by-minute insights into fan engagement, enabling personalized viewing experiences. The platform now also supports Dolby Vision for enhanced visual quality, with the Seattle Seahawks as the first team to integrate it into their app and website. Furthermore, Dolby OptiView Ads has been expanded to support additional video players, becoming the first certified server-guided ad insertion solution verified within the Google ecosystem. In one deployment, it delivered a 76% average increase in eCPM and a 132% increase in fill rates. These updates aim to enhance fan engagement and monetization for teams, leagues, and streamers.

• Dolby OptiView introduced new AI-powered Sports Intelligence capability at IBC 2026.
• Dolby Vision is now available through Dolby OptiView for live sports.
• Seattle Seahawks are the first team to deploy Dolby OptiView with Dolby Vision.

StreamLayer Launches Interactive SSAI and FAST Monetization Articles; New Content on IAB Pause Ads Standard

The newsroom page now features new articles including 'Interactive SSAI enables your video ads to do more' (Sep 06, 2026), 'FAST Monetization: Interactive Ads with StreamLayer SGAI' (Sep 06, 2026), and 'What IAB's Pause Ads Standard Means for CTV' (Aug 27, 2026). These are new content pieces published on the company's newsroom, indicating ongoing thought leadership and product focus in interactive advertising.

StreamLayer Launches Interactive SSAI and FAST Monetization with SGAI

StreamLayer's newsroom now features two new articles: 'Interactive SSAI enables your video ads to do more' and 'FAST Monetization: Interactive Ads with StreamLayer SGAI', both dated Sep 06, 2026, highlighting new interactive ad capabilities.

StreamLayer Newsroom: New Articles on Interactive SSAI and FAST Monetization

The newsroom page now features new articles: 'Interactive SSAI enables your video ads to do more' and 'FAST Monetization: Interactive Ads with StreamLayer SGAI', both dated Sep 06, 2026.