ZO
COMPANY

Zoey

Zoey is a white-label AI travel assistant for travel companies on WhatsApp.

Analyst Perspective

Zoey is a white-label AI travel assistant platform operated by Hyperr B.V. in the Netherlands. The product is built for travel companies, including online travel agencies, tour operators, holiday parks and travel brands, and is delivered primarily through WhatsApp. It connects to booking systems and inventory to automate traveller conversations, provide recommendations, orchestrate pre-trip and in-trip messaging, and enable direct in-chat sales. The company generates revenue through B2B software licensing and related implementation or service fees. Its commercial value to customers is tied to higher traveller engagement, direct booking conversion, ancillary sales and operational automation. Zoey is not an open consumer travel app; it is a business platform deployed under the client’s own brand.

Analyst Signal Briefing

Updated: 30 Jul 2026

No strategic news signals detected in the last 90 days.

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Category Differentiation

Zoey is a white-label B2B travel engagement platform operated by Hyperr, not a consumer travel app and not the unrelated pet health company referenced by some third-party funding databases.

Zoey: About

Zoey operates a vertical B2B SaaS model for the travel industry. It supplies a white-label conversational platform that travel businesses embed into their customer journey, primarily via WhatsApp. The platform creates value by automating customer support and trip guidance while also enabling revenue generation through in-chat booking, upsell and ancillary sales. Hyperr captures recurring software revenue from access to the platform and benefits from integration-led retention because the product connects into booking systems, traveller data and operational workflows.

How Zoey Works & Monetises

Business model analysis and core revenue streams

Zoey monetises through software subscription fees for access to its white-label conversational platform, combined with implementation and integration-related service revenue. Commercial packaging is customised rather than publicly priced, reflecting deployment scope, messaging volume, integrations and workflow complexity. The platform’s value proposition is anchored in measurable revenue uplift from in-chat bookings, ticket sales, activity upsell and traveller re-engagement rather than media spend arbitrage.

Revenue Channels

Platform subscriptionSoftware Subscription
Implementation and integration servicesService Fee
Usage-based expansion or customised deployment feesPay-per-Use

Products & Services in Categories

Verified structural categorizations from the graph

Zoey: Frequently Asked Questions

What is Zoey?

Zoey is a white-label AI travel assistant platform for travel companies, delivered primarily through WhatsApp and operated by Hyperr B.V.

Who uses Zoey?

Online travel agencies, tour operators, holiday parks and other travel brands use Zoey to automate traveller communication and drive direct sales.

How does Zoey make money?

Zoey makes money from B2B software subscriptions plus implementation and integration fees for its conversational travel platform.

Company Facts

Founded
2017
Headquarters
The Netherlands
Core Segment
B2B SaaS Provider
Company Size
10–49
Official Link
withzoey.com