YCD Multimedia

The company operates a B2B software-and-hardware model centred on digital signage networks. It develops and maintains digital signage content management and playback platforms for complex, multi-screen deployments, alongside 4K media player devices and real-time audience analytics tools. Value is created by enabling retailers and other venue operators to manage, distribute and monitor visual content across distributed displays and to measure in-store audiences and campaign performance.

Revenue is generated through enterprise software licensing for large deployments, SaaS access for cloud-based content management and playback, one-off sales of commercial media player hardware, and accompanying integration, implementation and support services. The acquisition of a global digital signage software provider (C‑nario) further strengthened its platform offer and scale with large networks.

YCD Multimedia Limited is a United States-based provider of digital signage software platforms, media players and related analytics, founded in 1999. Its portfolio includes content management, distribution and playback software for in-store and out-of-home screens, along with dedicated 4K media player hardware and audience analytics tools focused on retail and other venue-based environments.

The company sells primarily to enterprises and business customers such as retailers, digital-out-of-home network operators, transportation hubs and system integrators. It generates revenue from a mix of enterprise software licences, SaaS subscriptions, hardware sales and professional services, and has expanded its capabilities and customer base through acquisitions such as C‑nario in 2011 and venture funding including a Series E round in 2009.