VA

Vaylis

GEO SaaS for tracking brand visibility across AI answer engines.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
HBW Softwares UG (limited liability)
Entity type
COMPANY
Founded
2025
Headquarters
Sigbertstraße 5, 51427 Bergisch Gladbach, Germany
Company size
<10
Market role
MarTech Vendor
Official website
vaylis.ai

What Vaylis does

Vaylis operates a subscription software model built around AI search visibility monitoring and optimisation workflows. It creates value by scanning AI-generated responses across major answer engines, converting those outputs into brand visibility data, competitor benchmarks, and optimisation guidance for customers seeking discoverability in AI-led search environments. Revenue is generated from recurring platform subscriptions, with higher tiers unlocking greater query volume, integrations, and enterprise controls.

Category differentiation

Vaylis is a GEO software platform for measuring visibility in AI-generated answers, not a traditional search engine, ad network, or foundational LLM provider. It is closer to an AI-search visibility analytics tool than a full-service SEO agency.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Vaylis is a German B2B software company offering a SaaS platform for Generative Engine Optimisation (GEO). Its product helps brands, SEO teams, agencies, and marketing professionals monitor and improve their visibility across AI-powered search and answer engines such as ChatGPT, Gemini, and Perplexity. Core functionality includes tracking brand mentions and citations, benchmarking visibility against competitors, and surfacing recommendations intended to improve inclusion in AI-generated answers. The company monetises through tiered monthly subscriptions, with pricing based on usage limits and access to more advanced features such as API access, data exports, SSO, and priority support. Given its small size and recent founding, Vaylis is best understood as an early-stage point solution addressing the emerging need for AI search visibility measurement rather than a broad SEO suite or foundational AI provider.

Business model & monetisation

The company uses a tiered SaaS subscription model with monthly plans. Commercial packaging scales by prompt or query limits, data volume, and feature access, with entry-level plans for smaller teams and enterprise pricing for larger organisations needing API access, data warehouse synchronisation, SSO, and priority support. This indicates recurring subscription revenue as the core model, with light usage-based constraint mechanics embedded in plan design rather than pure consumption billing.

Core platform subscriptions
Software Subscription
Enterprise plan fees
Software Subscription
API and advanced integration access
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Vaylis

What is Vaylis?

Vaylis is a B2B SaaS platform for Generative Engine Optimisation, helping brands track and improve visibility across AI-powered search and answer engines.

Who uses Vaylis?

Its users are marketing teams, SEO specialists, digital agencies, and brand managers that need to monitor brand mentions, citations, and competitive visibility in AI search environments.

How does Vaylis make money?

It makes money through tiered monthly SaaS subscriptions, with pricing linked to usage limits and access to advanced enterprise features such as API access, SSO, and data exports.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

11 publicly documented primary sources and citations linked across the market graph.

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