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Digital Newsletters & Web Publishing · Publisher & Media Owner

The Next Web

Tech publisher and events brand serving the European startup ecosystem.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Cogneve, INC.
Entity type
COMPANY
Founded
2006
Headquarters
Netherlands
Company size
50–200
Market cluster / sector
Digital Newsletters & Web Publishing
Market role
Publisher & Media Owner
Official website
thenextweb.com

What The Next Web does

The company runs a hybrid publisher-and-events model. It attracts a technology audience through editorial content and newsletters, then monetises that attention by selling premium advertising inventory, sponsored editorial integrations, and bespoke brand partnerships. In parallel, it operates conferences and related events that convert brand demand into sponsorship, exhibition, and activation revenue while also generating attendee income through ticket sales. The publishing and events units reinforce each other: media builds audience and credibility, while events deepen community engagement and create higher-value commercial packages.

Category differentiation

This company is a technology publisher and events brand, not a software vendor or self-serve advertising platform. It sells audience access and event sponsorships rather than marketing software licences.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Cogneve, INC. trades as The Next Web, a privately held digital publisher and events brand headquartered in the Netherlands and owned by Tekpon. The company produces technology editorial content, newsletters, conferences, and broader events targeted at technology professionals, founders, investors, brands, and readers interested in startups, innovation, and internet culture. Its core operating model combines audience development through publishing with commercial monetisation through advertising, sponsorship, partnerships, and event revenues. The Next Web generates revenue through direct-sold display advertising, sponsored content, newsletter sponsorships, integrated media partnerships, conference sponsorships, exhibitor packages, and ticket sales. It does not operate as a self-serve ad platform; its commercial activity is managed through a media sales and partnerships function that packages access to a defined technology audience across web, email, and events. Its strongest market positioning is within the European technology ecosystem, despite maintaining an internationally recognisable brand.

Company news briefing

Briefing updated:

Recent coverage by The Next Web highlights major developments in the artificial intelligence sector, reporting on Nvidia's $6bn licensing and hiring agreement with Poolside alongside updates on Nvidia's extensive $99bn equity portfolio holding shares in companies purchasing its chips.

Business model & monetisation

The company monetises through managed media sales and event commerce. Core pricing mechanisms include direct advertising sales for display placements, sponsored content and integrated brand partnerships, newsletter sponsorships, conference sponsorship packages, exhibitor fees, and attendee ticket sales. Revenue is driven by bundled commercial packages across site, email, and events rather than software subscriptions or self-serve platform fees.

Direct display advertising and sponsored editorial
Ad-Supported
Conference and event sponsorships
Service Fee
Ticket sales and attendee passes
One-time Sale
Newsletter sponsorships
Ad-Supported
Integrated brand partnerships
Service Fee

Products & capabilities

No products with linked sources are available in this view.

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Competitors & alternatives

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Monitor company
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  • Technology publisher serving enterprise IT audiences and advertisers.

  • B2B media publisher and events company for marketing professionals.

  • French trade media publisher for marketing, media and advertising professionals.

  • German B2B publisher for adtech, marketing and media professionals.

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about The Next Web

What is The Next Web?

The Next Web is a Netherlands-based technology publisher and events brand operated by Cogneve, INC. and owned by Tekpon.

Who uses The Next Web?

Its audience includes technology professionals, founders, investors, and readers interested in startups and innovation, while its paying customers are brands, agencies, sponsors, and exhibitors.

How does The Next Web make money?

It makes money from display advertising, sponsored content, newsletter sponsorships, event sponsorships, exhibitor packages, and ticket sales.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

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