COMPANYAdvertising & Marketing TechnologyMarketing AutomationMarketing Automation (MAP/CRM)

Synkd

Synkd is a cloud platform for multi-channel marketing, CRM and consented data activation.

Synkd operates in the Marketing Automation segment.

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Founded
2013
Headquarters
7 Bell Yard, London, WC2A 2JR, United Kingdom
Core Segment
Marketing Automation
Company Size
10–49
Official Links
Website
Verified
2026-03-12

Synkd: About

The company operates a horizontal marketing technology platform that creates value by centralising multi-channel campaign execution, basic CRM, creative management, events/booking flows and data-consent controls in a single environment. Customers can use integrated tools to design, deliver and track digital campaigns (email, SMS, ads, landing pages, events) while enforcing consumer data permissions across those touchpoints.

Commercially, the platform follows a freemium SaaS and marketplace model. A free tier with basic allocations allows low-friction onboarding, while higher usage and advanced solutions are unlocked via paid subscriptions and pay‑as‑you‑go credits. The firm also intermediates payments and partner technology, taking a margin on transaction flows and partner-delivered solutions. This combination of recurring software access and variable usage or transaction-based fees is designed to scale revenue with customer adoption and spend.

Synkd: Market Position

Synkd.life is a UK-based software company providing a cloud platform for digital and mobile marketing. Its system bundles tools for multi-channel campaigns (email, SMS, digital ads, landing pages, surveys and events), basic CRM, creative asset management and event/booking flows, along with a data and consent layer that allows customers to manage use of personal and non-personal data in campaigns.

The company monetises access to this platform via free accounts with limited allocations, paid subscriptions and pay‑as‑you‑go top‑ups, and by taking fees on payments and partner-delivered solutions. Its direct customers are businesses such as marketers, advertisers, agencies and organisations that run campaigns and manage consumer engagement, rather than end-consumers themselves.

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