Singular Ads
Programmatic exchange and publisher monetisation platform for advertisers and publishers.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Singular Ads
- Entity type
- COMPANY
- Founded
- 2013
- Headquarters
- 1601 Alhambra Blvd #100 Sacramento 95816 United States
- Company size
- <10
- Market role
- Media Arbitrator / Ad Network
- Official website
- singularads.com
What Singular Ads does
The company operates as a programmatic infrastructure provider sitting between demand and supply. It creates value by aggregating publisher inventory, enabling auction-based transactions, exposing integrations for DSPs and developers, and layering measurement, contextual targeting, brand safety, creative orchestration and privacy-safe data collaboration onto those transactions. Revenue is driven mainly by take-rates on media spend or publisher monetisation, with additional software and API monetisation from adjacent modules.
Category differentiation
Singular Ads is an adtech infrastructure and monetisation platform, not a consumer app or a creative agency. It should also be distinguished from broader AI model providers; its AI claims are embedded in ad buying, targeting and exchange workflows rather than foundational model infrastructure.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Singular Ads is a private adtech company operating a programmatic advertising marketplace for advertisers, agencies and publishers. Its offering combines exchange and SSP-style monetisation capabilities with related modules for contextual activation, low-latency bidding, clean room collaboration, brand safety, creative automation, mobile monetisation and reporting. The company makes money primarily by taking a fee on media transactions flowing through its platform and secondarily through software-style access to measurement, data collaboration and API-based tools. The business is aimed at business customers rather than consumers. On the buy side it serves advertisers, agencies, DSPs and programmatic buyers; on the sell side it serves publishers, app developers and media owners seeking direct demand access and yield optimisation. Its stated positioning emphasises direct supply relationships, no resold inventory, cross-channel execution and attention-based pricing and measurement.
Company news briefing
Briefing updated:
Singular Ads has formalised its leadership structure with Daniel Avital serving as Founder and CEO. The company has relocated its headquarters from the European Union to New York, accompanying a strategic refocus on mobile marketing solutions over broader ad tech services. This transition marks a significant shift in the firm's geographic and operational positioning within the sector.
Business model & monetisation
Primary monetisation is percentage-based take-rates on programmatic media transactions facilitated through its exchange and monetisation stack. Additional revenue comes from SaaS-style or usage-based access to APIs and specialist modules such as clean room collaboration, reporting, brand safety and dynamic creative, with some value-added capabilities potentially bundled into media spend.
- Programmatic media transaction fees
- Percentage take-rate on exchange and SSP activity
- Clean room and analytics access
- SaaS or usage-based platform fees
- Brand safety and contextual tooling
- Software module fees or bundled platform pricing
- Creative automation capabilities
- Bundled platform value-add or feature-based pricing
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Dando online LTD
IAB vendor record: 1225
- Cookies declared
- No
- Non-cookie access declared
- No
- Declared feature IDs
- 1
- Declared special purpose IDs
- 1, 2
- Declared special feature IDs
- 1
- Indexed sellers.json entries
- 293 · singularads.com
Products & market categories
Technology
Media Channel
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Singular Ads
What is Singular Ads?
Singular Ads is a private adtech platform that operates a programmatic exchange and related monetisation, measurement, contextual targeting and creative tools for advertisers and publishers.
Who uses Singular Ads?
Its users are business customers including advertisers, agencies, DSPs, publishers, app developers and data teams involved in programmatic advertising and monetisation.
How does Singular Ads make money?
It primarily appears to earn take-rates on media transactions through its exchange and monetisation stack, with additional software or API revenue from analytics, clean room, brand safety and creative products.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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