Collaborative Mind Mapping & Diagramming Tools · B2C Consumer App / Platform
SimpleMind
Cross-platform mind-mapping software sold through one-time licences.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- ModelMaker Tools B.V.
- Entity type
- COMPANY
- Headquarters
- Netherlands
- Market cluster / sector
- Collaborative Mind Mapping & Diagramming Tools
- Market role
- B2C Consumer App / Platform
- Official website
- simplemind.eu
What SimpleMind does
The business runs a focused software publishing model centred on a proprietary mind-mapping application. It creates value by offering users a visual productivity tool that works across desktop and mobile, supports offline workflows, and lets users retain local control of their files. Distribution is handled through consumer app stores and direct desktop downloads, reducing sales complexity and enabling broad self-serve reach. A free viewer broadens file accessibility and supports adoption of the paid application.
Category differentiation
This company is a software publisher of a mind-mapping application, not an AI model-building platform despite the corporate name ModelMaker Tools. It competes in personal productivity software rather than adtech, martech or enterprise collaboration suites.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
ModelMaker Tools B.V. is the Dutch software company behind the SimpleMind brand, a cross-platform mind-mapping application for desktop and mobile. The company sells productivity software directly to end users through app stores and desktop download channels. Its core offer is visual idea organisation, outlining and presentation functionality, with an emphasis on offline use, privacy and local data ownership rather than cloud-first collaboration. The company makes money primarily from one-time software licence purchases sold per platform, rather than recurring subscriptions. Its direct customers are individuals, students, educators and professionals who need personal visual thinking and knowledge organisation tools. A free viewer product supports file sharing and product adoption, while paid editions monetise advanced creation and editing workflows.
Business model & monetisation
SimpleMind monetises through one-time licence sales per platform. Users pay upfront for desktop or mobile editions, with no monthly or annual subscription fees. Commercial conversion is supported by free or limited-access usage paths, including the free viewer, while paid editions capture revenue from full editing and cross-device productivity use cases. Desktop distribution also runs through a payment reseller for direct download sales.
- Paid SimpleMind licences
- One-time Sale
- Desktop direct download licences via payment reseller
- One-time Sale
- Multi-user licence packs
- One-time Sale
Products & capabilities
No products with linked sources are available in this view.
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Competitors & alternatives
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Apple-first mind-mapping and outlining app for consumers.
Visual productivity SaaS for mind mapping and task planning.
AI app turning content into interactive mind maps.
Note-taking and productivity software for individuals and teams.
Visual knowledge-mapping SaaS for teams and organisations.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
SimpleMind 2.10 gives you Custom Backgrounds, Outline Search and Improved Read-only.
Recorded impact score: 3.5/5
SimpleMind 2.10 introduces custom backgrounds using user images, integrated search and filters in Outline View, and a Today date filter. Read-only mode is now available on iPad, iPhone and Android, and phones get a full-screen button. The Windows app icons were updated to align with Windows 11 design standards.
- SimpleMind 2.10 was announced in a blog post dated Monday, August 31, 2026.
- Custom backgrounds allow images smaller than 1024x1024 pixels to tile automatically, while larger images scale to fill the entire canvas.
Explore company relationships
Questions about SimpleMind
What is SimpleMind?
SimpleMind is a cross-platform mind-mapping application published by ModelMaker Tools B.V. for organising ideas, notes and plans on desktop and mobile devices.
Who uses SimpleMind?
SimpleMind is used by individuals, students, educators and professionals who need visual thinking and knowledge organisation tools.
How does SimpleMind make money?
SimpleMind makes money by selling one-time software licences per platform through app stores and direct desktop download channels.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
10 publicly documented primary sources and citations linked across the market graph.
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