Rogers Communications
Canadian telecom and media operator with ad sales assets.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Rogers Communications Inc.
- Entity type
- COMPANY
- Headquarters
- 333 Bloor Street East, Toronto, Ontario, M4W 1G9, Canada
- Company size
- >5,000
- Market role
- B2C Consumer App / Platform
- Ticker
- RCI.B
- Official website
- rogers.com
What Rogers Communications does
Rogers runs an integrated telecom-and-media model. It invests in network and distribution infrastructure, acquires and retains subscribers through mobile, internet and TV bundles, and monetises those customers through recurring monthly fees, equipment financing, roaming, upgrades and premium entertainment add-ons. In parallel, it owns media properties and sports rights that attract audiences, then sells advertising, sponsorships and related inventory across linear, digital and audio channels. The combination of connectivity, content access and owned media creates cross-sell, retention and higher average revenue per user.
Category differentiation
Rogers Communications is a Canadian telecom and media operator, not a pure-play adtech vendor or a standalone streaming app company. Its advertising products sit within a broader connectivity, content and subscriber business.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Rogers Communications Inc. is a Canadian communications and entertainment company whose core business is selling recurring connectivity and media services. Its main revenue base comes from wireless subscriptions, broadband internet, TV and streaming packages, device financing and bundled household plans sold to consumers, businesses, governments and other telecom service providers. The company combines network infrastructure with customer billing, distribution and service operations across Canada. Rogers also operates a material media business through Rogers Sports & Media, which monetises owned content, broadcast and digital inventory through advertising sales, sponsorships, licensing and a self-serve advertising platform. This gives Rogers a mixed model: infrastructure-led subscription revenue on one side, and audience monetisation through media and ad sales on the other.
Business model & monetisation
Rogers monetises primarily through recurring subscription charges for wireless, internet and TV services, with tiered plans, bundles and contract-linked household packages. It adds revenue through device financing, roaming, data upgrades, hardware, premium content packages and streaming add-ons. Its media division monetises through advertising sales, sponsorships, content licensing and self-serve campaign spend on Rogers-owned inventory.
- Wireless subscriptions and related mobile services
- Recurring subscription fees, roaming, upgrades and device financing
- Broadband internet subscriptions
- Tiered recurring plans and bundled household packages
- TV, streaming and entertainment bundles
- Content subscription and add-on package revenue
- Advertising and sponsorship sales
- Ad-supported media inventory and campaign spend
- Content licensing
- Licensing and rights-based media revenue
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Competitors & alternatives
- CBC/Radio-Canada
Canada’s public broadcaster spanning TV, radio, digital and streaming.
- Corus Entertainment
Canadian broadcaster, streamer, studio and advertising sales company.
- Bell
Canadian telecom and media operator with adtech and enterprise services.
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Amazon Prime Video Secures 12-Year NHL Rights in Canada
Connected TV (CTV) & OTT · Recorded impact score: 4/5
Amazon’s Prime Video and Rogers Communications reached a 12-year agreement granting Prime members in Canada national NHL streaming rights beginning with the 2026–27 season. The deal provides Prime Video at least 26 national regular-season games per season, national Wednesday Night Hockey in English and French, and select Stanley Cup Playoff series at no additional cost to Prime members in Canada. Rogers and the NHL framed the pact as deepening their relationship and expanding premium hockey access. The agreement is Canada-specific and arrives amid broader shifts in North American hockey distribution — including the collapse of FanDuel Sports Network, teams seeking new local broadcast homes in the U.S., and existing U.S. national deals with ESPN/ABC and TNT Sports that run through 2027–28. The transaction underscores streaming services’ growing role in live sports rights and CTV distribution.
- Amazon (Prime Video) and Rogers Communications agreed a 12-year NHL rights package in Canada starting 2026–27.
- Prime members in Canada will get national Wednesday Night Hockey (English and French), select Stanley Cup Playoff series, and at least 26 national regular-season NHL games per season at no additional cost.
Explore company relationships
Questions about Rogers Communications
What is Rogers Communications?
Rogers Communications is a Canadian communications and entertainment company that sells wireless, internet, TV, streaming and media services.
Who uses Rogers Communications?
Its customers include Canadian consumers, households, businesses, governments, telecom service providers and advertisers buying Rogers media inventory.
How does Rogers Communications make money?
It earns revenue from recurring telecom subscriptions, bundled TV and streaming plans, device financing, add-on services, advertising, sponsorships and content licensing.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
Continue your research on Rogers Communications
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.