Rithum

The company operates an enterprise B2B commerce and marketplace management platform delivered as cloud-based software, complemented by managed services. It creates value by centralising product listings, inventory, orders, dropship operations, and performance analytics across hundreds of marketplaces and retailer channels, reducing operational complexity and enabling clients to expand sales channels while maintaining data consistency. Additional value is created through embedded AI capabilities that automate categorisation, pricing recommendations and operational insights. Revenue is generated mainly via recurring subscription contracts priced as a percentage of client GMV, plus incremental revenue from implementation, integration work, and managed media and optimisation services linked to retail media and paid search/shopping campaigns.

Rithum Holdings, Inc. is a US-based enterprise commerce technology provider formed from the combination of CommerceHub and ChannelAdvisor, rebranded in late 2023. It offers cloud-based software for brands, retailers and suppliers to manage marketplace listings, inventory, orders, dropship programmes, and retail media and shopping ads across hundreds of online sales channels and trading partners.

The company generates revenue primarily through subscription and managed-service contracts tied to clients’ gross merchandise value (GMV), alongside implementation and professional services fees. Its platform connects supply, demand and delivery for retailers, brands and suppliers, helping them list products on over 420 marketplaces, synchronise stock, orchestrate fulfilment, and consolidate multi-channel commerce analytics and reporting.