Oraki
Publisher monetisation software and services for digital media owners.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Oraki Digital Ltd
- Entity type
- COMPANY
- Founded
- 2005
- Headquarters
- Ireland
- Company size
- 10–49
- Market role
- AdTech Vendor
- Official website
- oraki.io
What Oraki does
Oraki operates a hybrid ad tech and services model focused on publisher-side monetisation. It creates value by reducing technical complexity in ad stack deployment, improving yield across programmatic and direct revenue sources, and supplying specialist operational support that many publishers do not maintain in-house. Its proprietary tools act as an enablement layer, while managed services deepen customer relationships and create recurring operational dependency.
Category differentiation
Oraki is a publisher monetisation and ad operations business, not a consumer media brand or demand-side buying platform. It is focused on helping publishers manage ad serving, yield, and monetisation workflows rather than selling media on behalf of advertisers.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Oraki is an Ireland-based publisher monetisation company that provides ad technology and managed revenue services to digital publishers and media owners. Its offering combines proprietary software such as Fusion and sTag, which simplify deployment of publisher ad stacks through a single tag, with hands-on services including publisher revenue management, media audits, consultancy, trust and safety support, programmatic direct deal activation, and special ad format implementation. The company also acts as a certified Google Ad Manager 360 reseller in Europe and EMEA. Oraki makes money through a mix of software-enabled monetisation support, managed service fees, consulting fees, and likely revenue-share arrangements tied to publisher advertising income or uplift. Its direct customers are publishers, media owners, ad operations teams, and publisher-side commercial leaders rather than advertisers or consumers.
Company news briefing
Briefing updated:
Oraki has completed its rebranding from Total Media Solutions, positioning itself as a tech-based revenue management specialist within the digital publishing sector. The company focuses on simplifying publisher operations through the application of advanced technology, data insights, and digital monetisation strategies. This transition reinforces Oraki’s core mission to provide publishers with integrated tools and strategic support to optimise their revenue streams.
Business model & monetisation
The company monetises through a blended model of SaaS-style platform access, managed service fees, consulting and audit fees, and publisher revenue-share arrangements. Publisher Revenue Management likely uses a performance-linked or percentage-of-revenue structure, while consultancy, audits, trust and safety, and implementation support are more likely sold as fixed-fee or retainer services. Its GAM360 reseller activity may generate margin through platform resale and bundled support services.
- Publisher revenue management
- Service fee and revenue share
- Proprietary monetisation tooling
- SaaS / software subscription or bundled platform fee
- GAM360 reseller services
- Reseller margin and support fees
- Consultancy, media audit, and trust & safety
- Project fee or retainer
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
ORAKI DIGITAL IRELAND LIMITED
IAB vendor record: 1397
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 2, 3, 4, 7
- Declared special purpose IDs
- 3
- Declared special feature IDs
- 1
- Indexed sellers.json entries
- 166 · oraki.io
Products & market categories
Technology
Service
Media Channel
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Sales Executive(Mid-Level) | Sales & Business Development | Remote / Unspecified |
Explore company relationships
Questions about Oraki
What is Oraki?
Oraki is a publisher monetisation company that combines ad tech tools, GAM360 resale, and managed services for digital publishers and media owners.
Who uses Oraki?
Its customers are digital publishers, media owners, ad operations teams, and publisher-side commercial leaders seeking better monetisation and simpler ad stack management.
How does Oraki make money?
Oraki earns revenue from managed service fees, consulting and audit work, software-enabled monetisation services, reseller support, and likely revenue-share agreements with publishers.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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