NUNAMI
NUNAMI is a aI ecommerce conversion recovery and product recommendation software.
Analyst Perspective
NUNAMI is the trading brand of Exceed Solutions GmbH, a Germany-based software company focused on ecommerce conversion recovery and onsite product personalisation. Its core products help online merchants reduce cart and session abandonment by intercepting exit-intent visitors and serving AI-driven product suggestions, and by embedding recommendation widgets across webshop touchpoints. The company primarily serves ecommerce merchants, online retailers and Shopify operators. The business makes money through a hybrid model. Its Visitor Recovery product uses performance-based pricing, taking a share of incremental revenue or orders generated, while its Product Recommendations offering uses a software subscription with a fixed monthly fee plus usage-based charges tied to page views. This positions NUNAMI as a B2B ecommerce software and martech vendor rather than a consumer platform or ad network.
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Key insights about NUNAMI
Category Differentiation
NUNAMI is a B2B ecommerce software brand for onsite conversion recovery and recommendations, not a consumer shopping app or a foundational AI model provider. It is closer to a conversion and personalisation tool than to a DSP, ad network or retailer.
NUNAMI: About
NUNAMI provides ecommerce merchants with conversion optimisation and personalisation software that is implemented through site integrations, widgets or scripts. It creates value by increasing conversion rates and average order value through exit-intent recovery flows and AI-driven product recommendations. Revenue is generated through a mix of performance-linked fees where NUNAMI shares in recovered sales and recurring software fees based on subscription and site usage.
How NUNAMI Works & Monetises
Business model analysis and core revenue streams
NUNAMI uses a hybrid monetisation approach. Visitor Recovery is sold on a cost-per-order or revenue-share basis with no setup or monthly fee, aligning charges to recovered sales. Product Recommendations is sold as SaaS with a base monthly fee and variable usage pricing based on page views. The broader model therefore combines software subscription revenue, usage-based pricing, and performance-based take rates.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Media Channel
Technology
NUNAMI: Frequently Asked Questions
What is NUNAMI?
NUNAMI is a Germany-based B2B ecommerce software brand that helps online shops recover abandoning visitors and deliver AI-driven product recommendations.
Who uses NUNAMI?
Its users are ecommerce merchants, online retailers, Shopify operators and ecommerce teams seeking better conversion rates and onsite personalisation.
How does NUNAMI make money?
It earns revenue through a mix of performance-based fees on recovered sales and SaaS pricing that combines a monthly base fee with usage-based charges.
Company Facts
- Founded
- 2022
- Headquarters
- Schanzenstr. 12b, 20357 Hamburg, Germany
- Core Segment
- MarTech Vendor
- Company Size
- 10–49
- Official Link
- nunami.ai
