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NoviSign Digital Signage

Cloud software for managing and monetising digital signage networks.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
NoviSign Ltd.
Entity type
COMPANY
Founded
2011
Headquarters
Israel
Company size
10–49
Market role
B2B SaaS Provider
Official website
novisign.com

What NoviSign Digital Signage does

NoviSign sells cloud-based digital signage software to organisations that operate physical screens. Customers subscribe to the platform to create content, schedule campaigns, manage devices and deploy updates across multiple locations. The company creates value by reducing the operational complexity of running signage estates across varied hardware environments, while adding sector-specific workflows such as restaurant menu management and interactive kiosk deployment. A secondary value layer comes from enabling customers to monetise screen inventory through advertising and programmatic DOOH integrations.

Category differentiation

This company is a B2B digital signage software vendor, not a consumer display manufacturer or a standalone DOOH ad exchange. It should also be distinguished from general web CMS vendors, because its software is built for managing physical screen networks.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

NoviSign is a private Israeli software company that provides cloud-based digital signage software for businesses managing distributed screen networks. Its platform lets organisations create, schedule and remotely control content across displays, menu boards and kiosks, with a companion player application for playback across multiple operating systems and commercial devices. The company serves business users rather than consumers, including retailers, restaurants, healthcare providers, schools, transport hubs and corporate communications teams. The business model is primarily subscription SaaS, typically priced per screen or player per month. NoviSign also extends into digital out-of-home enablement by helping screen operators integrate advertising and programmatic monetisation into their signage estates. In practice, this makes the company both a signage CMS vendor and a monetisation enabler for operators seeking to turn screens into revenue-generating media inventory.

Company news briefing

Briefing updated:

Building on its fifteenth-anniversary milestones, global expansion, and Amazon hardware integration, NoviSign has launched NoviSign Studio AI to introduce AI-powered digital signage creation. This product rollout is complemented by a strategic integration with Toast POS, which automatically synchronises menu data and pricing for hospitality operators. Furthermore, updated campus wayfinding solutions and a new website navigation section continue to reinforce the firm's modular software strategy.

Business model & monetisation

The company monetises through recurring SaaS subscriptions, principally priced per screen or media player, with entry pricing stated at roughly USD 20 per screen per month and higher tiers for larger deployments and enterprise requirements. Commercial expansion likely comes from scaling the number of managed endpoints, selling vertical solutions such as menu boards and kiosks, and supporting larger multi-site estates. DOOH monetisation features appear to strengthen product value and enterprise upsell rather than representing a primary direct media revenue stream for NoviSign itself.

Per-screen digital signage subscriptions
Software Subscription
Enterprise and larger deployment tiers
Software Subscription
Vertical solutions such as menu boards and kiosks
Software Subscription
Advertising monetisation enablement

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

  • NoviSign Integrates with Toast for Automated Menu Boards

    Digital Out-of-Home (DOOH) · Recorded impact score: 2/5

    NoviSign Digital Signage has launched an integration with Toast that connects Toast POS menu data directly to NoviSign digital menu boards. The integration automatically synchronizes items, prices, descriptions, categories, and availability from Toast to NoviSign displays, so updates made in the POS are reflected on screens without manual re-entry. The feature targets independent restaurants, cafés, bars, quick-service restaurants, franchises, and multi-location groups, and enables operators to customize layouts, schedule content, and maintain consistent branding across locations. Gil Matzliah, CEO of NoviSign, is quoted describing the benefits for restaurants.

    • NoviSign Digital Signage launched an integration with Toast to connect Toast POS menu data to NoviSign digital menu boards.
    • The integration automatically synchronizes menu items, prices, descriptions, categories, and product availability from Toast to NoviSign displays.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Quality Assurance Engineer(Mid-Level)QAKfar Saba, Israel
Manual QA Tester(Mid-Level)QALviv, Ukraine or Kfar Saba, Israel
Devops Engineer(Mid-Level)EngineeringKfar Saba, Israel
Intermediate/Senior Talented Devops Engineer(Senior)EngineeringLviv, Ukraine or Kfar Saba, Israel
Technical Support Engineer – On-site (Kfar Saba)(Entry-Level)SupportKfar Saba, Israel

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Questions about NoviSign Digital Signage

What is NoviSign?

NoviSign is a cloud-based digital signage software company that helps organisations create, schedule, manage and monetise content across digital screens, menu boards and kiosks.

Who uses NoviSign?

Its users are businesses and organisations such as retailers, restaurants, healthcare providers, schools, transport hubs, corporate teams, IT departments and system integrators.

How does NoviSign make money?

It primarily makes money from recurring SaaS subscriptions priced per screen or player, with additional value from larger deployments and monetisation-related capabilities.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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