LaLiga

Spain wins its second FIFA World Cup

A goal from Ferrán Torres in extra time gave Spain a 1-0 victory over Argentina in a final played in New Jersey and packed with LALIGA stars.

Retail Media Expands; LaLiga Piracy Crackdown Disrupts Web

This AdExchanger Daily News Roundup highlights retailers’ growing push into video inventory and retail media: Walmart’s recent acquisition of TV ad platform Vibe.co follows earlier moves including its 2024 purchase of Vizio and integrations with Yahoo DSP and Google DV360 to serve and attribute YouTube ads. Kroger and Albertsons also offer DV360 YouTube integrations, and Kroger announced an audience-matching program for TikTok. The roundup covers live‑sports piracy, reporting that LaLiga worked with Spanish authorities to disrupt Cloudflare‑based pirate sites during broadcasts — an action that OONI says blocks roughly 5.8% of Spain’s most popular sites during games. It also flags OpenAI’s ad ambitions from Cannes and a measurement gap due to limited third‑party verification. Short hiring notes include Pinterest hiring Julie Henderson and AdCellerant naming Jonathan Kalstein CFO.

Streameast Shut Down in Global Anti‑Piracy Operation

State of Streaming reports that Streameast — described as the world’s largest illegal sports streaming network — was shut down following a joint operation by the Alliance for Creativity and Entertainment (ACE) and Egyptian authorities. Authorities seized roughly 80 domains that drew an estimated 1.6 billion visits over the prior year; two men were arrested in Egypt. Investigators traced proceeds to a UAE shell company alleged to have laundered more than $6 million in ad revenue and to crypto wallets holding about $200,000. ACE members including DAZN welcomed the takedown, but mirror sites and copycats have already appeared, and the article situates the operation within a broader global crackdown on piracy (including recent illegal IPTV dismantlings and criminal sentences in the UK).