Haymarket
Haymarket is a specialist media group spanning publishing, subscriptions, events and agency services.
Analyst Perspective
Haymarket is a privately held UK media group operating a portfolio of specialist publishing brands, subscriptions, events and agency services. Its assets span business media titles such as Campaign, PRWeek and Marketing Week, consumer automotive brands such as Autocar and What Car?, specialist intelligence products such as ENDS Report and MIMS, and service businesses including Content Labs, Wonderly and PRI Healthcare Solutions. The group makes money through a diversified mix of advertising sales, sponsorship, paid subscriptions, events and awards, and managed service fees. Its customers include advertisers seeking access to defined professional or enthusiast audiences, professional subscribers paying for specialist information, and brand or healthcare clients buying content, communications, education and marketing services.
Analyst Signal Briefing
Updated: 2 Jul 2026Haymarket Media Group has updated its global leadership team, confirming Kevin Costello as Global Chief Executive and Donna Murphy as Managing Director. These executive changes, which also include Ashish Bhushan’s appointment as Country Head, formalise a restructured leadership hierarchy for the organisation. In a parallel strategic expansion, the group has launched the MIMS Healthcare Network, a dedicated platform for UK healthcare brands. This initiative strengthens the company’s specialised medical portfolio by providing targeted engagement solutions for the healthcare sector.
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Key insights about Haymarket
Category Differentiation
Haymarket is a diversified media and services group, not a pure software vendor or adtech platform. It should also not be confused with unrelated companies using the Haymarket name in retail, transport or local property markets.
Haymarket: About
Haymarket runs a portfolio model built around owned media brands and adjacent services. It creates editorial and professional content, aggregates targeted audiences, sells advertising and sponsorship against those audiences, charges subscriptions for premium information products, and extends brand equity into events, awards and training. It also monetises client relationships through internal agency and content units that deliver branded content, strategy, communications, digital builds and healthcare education.
How Haymarket Works & Monetises
Business model analysis and core revenue streams
The group uses a multi-stream monetisation model. Core revenue comes from direct media sales, including display advertising, sponsorships, branded content and event partnerships across owned publishing brands. A second stream comes from subscriptions and paid professional information products, particularly specialist titles and clinical tools. Additional revenue comes from awards, conferences and educational programmes, plus project and retainer fees from in-house agency and production businesses. There is no evidence that self-serve software licensing is central; the model is primarily media monetisation and managed services.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Haymarket: Key Competitors & Alternatives
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Specialist media group monetising audiences through ads, commerce and subscriptions.
Recent Signals (Haymarket)
Campaign steps up global expansion by launching in Central and Eastern Europe
Campaign steps up global expansion by launching in Central and Eastern Europe
Read original sourceLeadership Changes at Haymarket
The current version of the webpage lists several executives and their roles, indicating a structured leadership team at Haymarket, including positions such as Managing Director, Chief Executive, and Chief Financial Officer.
Read original sourceChanges in Company Leadership at Haymarket
The current version of the Haymarket About page lists several executives and leadership team members, including Donna Murphy as Managing Director, Ashish Bhushan as Country Head, and Kevin Costello as Global Chief Executive, among others.
Read original sourceHaymarket: Frequently Asked Questions
What is Haymarket?
Haymarket is a UK-headquartered private media group that owns specialist publishing brands and also operates subscriptions, events and agency-style services.
Who uses Haymarket?
Its audiences include professional readers, subscribers and consumers, while its paying customers include advertisers, sponsors, brand clients, healthcare organisations and specialist professional users.
How does Haymarket make money?
It generates revenue from advertising, sponsorship, subscriptions, events, awards, training and managed service fees from content and communications work.
Company Facts
- Founded
- 1957
- Headquarters
- Bridge House, 69 London Road, Twickenham, TW1 3SP
- Core Segment
- Publisher & Media Owner
- Company Size
- 1,001–5,000
- Official Link
- haymarket.com