FTV Capital

Investor Presentation Released: FTV Capital

AI parsed presentation narrative: FTV Capital is a sector-focused growth equity firm specializing in Enterprise Technology, Financial Services, and Payments. The firm's central thesis relies on leveraging its 'Global Partner Network' of 500+ executives and its 'Propel' operational team to accelerate revenue growth, historically achieving a 4x revenue increase from investment to exit. Strategic pillars: Flexible Capital Approach, Sector-Specific Expertise.

Monster Funding Round Marks the Return of Email - ExchangeWire.com

LiveIntent, an email-centric advertising platform, announced a $32.5 million funding round led by private equity firm FTV Capital, with participants including Battery Ventures, First Round Capital, and Shasta Ventures. The round also sees FTV Capital partner Liron Gitig joining LiveIntent’s board. The fresh capital will be used to enhance LiveIntent’s technology and to accelerate growth outside the U.S., beginning with the United Kingdom. LiveIntent counts over 400 brands and 750 email publishers on its network, with its platform reaching more than 90 million users each month. In a related move, LiveIntent announced an integration with Salesforce Marketing Cloud Active Audiences to enable marketers to orchestrate email campaigns across email, web, social, mobile, apps, and video. The funding underscores a shift toward people-based marketing and the increasing role of anonymized first-party data in targeting.

Content Marketing Shop NewsCred Raises $42 Million

NewsCred, a provider of content marketing software for enterprise brands, raised $42 million in growth equity led by FTV Capital, bringing total funding to $88.8 million. The round funds plans to double the sales team and expand internationally, including into the Asia-Pacific region, while growing headcount from 200 to 300–400 by the end of 2016. NewsCred serves brands such as Barclays, Toyota and Conair and plans to invest in R&D, evaluate acquisitions, and broaden its Audience Insights platform, which tracks content actions like newsletter sign-ups. Its platform combines planning, analytics, publishing, and workflow tools tied to CMS, social, and email channels, and it licenses content from about 5,000 publishers (Dow Jones, Food52, New York magazine). Co-founder and CEO Shafqat Islam notes continued capital inflows in content marketing tech and cites rising competition from Contently and Percolate, with native advertising and video channels shaping the market.