Forter

Forter operates a B2B software platform for commerce trust and risk management. It aggregates merchant transaction and identity signals, applies automated decisioning and analytics across checkout, login, account creation, payment flows and disputes, and delivers this capability through modular software products and embedded integrations. Value is created by reducing fraud losses, avoiding false declines, improving payment acceptance, lowering manual review workload and protecting revenue from abuse. The model supports both direct enterprise sales to merchants and platform-style distribution through PSP partners.

Forter is a private US B2B software company that sells trust, fraud prevention, payment optimisation and abuse prevention software to digital commerce businesses. Its platform assesses transactions, accounts and other customer lifecycle events in real time, helping merchants and payment providers reduce chargebacks, improve approval rates, prevent account takeover and policy abuse, and automate dispute handling. The company appears to sell primarily into ecommerce merchants, marketplaces, digital platforms and payment service providers.

Forter makes money through modular SaaS and usage-based pricing tied to transaction volume or merchant scale, with additional value tied to performance outcomes such as chargeback reduction and payment acceptance improvements. Its commercial position is built around a proprietary identity network, automated decisioning and adjacent workflow products that extend from checkout fraud into payments, disputes, bot mitigation and embedded offerings for PSPs.