Branded Link Management & Codes · AdTech Vendor · MarTech Vendor
Flowcode
QR-based offline-to-online conversion software for marketers and enterprises.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- the dtx company
- Entity type
- COMPANY
- Founded
- 2019
- Headquarters
- 233 Spring St., New York, NY 10013
- Company size
- 50–200
- Market cluster / sector
- Branded Link Management & Codes
- Market role
- AdTech Vendor · MarTech Vendor
- Official website
- flowcode.com
What Flowcode does
Flowcode sells cloud software that turns physical marketing touchpoints into measurable digital journeys. Its core value is enabling businesses to generate and manage dynamic QR codes, pair them with landing experiences, track downstream engagement and conversions, and operationalise the resulting data across teams and systems. The model expands from self-serve utility into broader enterprise workflow software through analytics, audience data, governance and API-led integration.
Category differentiation
Flowcode is not a media owner, ad network or payment QR platform. It is a business software platform for QR-driven conversion, measurement and audience workflows.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Flowcode is a US software company that provides QR code infrastructure and related conversion tools for marketers, brands and enterprises. Its platform lets customers create dynamic branded QR codes, route users to mobile landing pages, measure scan and conversion activity, enrich audience data, and connect that data into broader marketing and CRM workflows. The company sits in the martech and analytics layer rather than acting as a media owner or ad network. The business makes money through a freemium-to-enterprise SaaS model. Smaller users can start with basic QR generation, while paid plans and custom enterprise contracts add analytics, collaboration, governance, API access, integrations and audience insights. Its customers are primarily business buyers such as marketing teams, growth teams, enterprise operations teams and developers managing offline-to-digital campaigns across print, retail, events and out-of-home media.
Company news briefing
Briefing updated:
Flowcode has partnered with ESPN and Disney Advertising to launch "ESPN Fan House", an interactive fan engagement hub powered by Flowcode technology. Scheduled for an August 2026 debut ahead of the college football season, the initiative utilises Publicis Sports to facilitate participation-based sponsorships and product discovery. This collaboration focuses on integrating live polls, trivia, and merchandise opportunities across ESPN’s broadcasts and digital platforms to provide new measurement capabilities for advertisers.
Business model & monetisation
Flowcode uses a freemium SaaS pricing structure with tiered monthly or annual subscriptions. Entry-level users access basic QR functionality for free, while paid plans increase limits and unlock more advanced capabilities such as higher scan volumes, deeper analytics, collaboration, integrations, landing pages and enterprise controls. Enterprise revenue is likely contract-based and custom-priced, with monetisation driven by recurring subscriptions, feature gating, seat-based collaboration, and upsells into audience insights, API access and governance modules.
- Self-serve and team subscriptions
- Software Subscription
- Enterprise platform contracts
- Software Subscription
- Audience insights and advanced data features
- Software Subscription
- API and integration-led enterprise usage
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
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Competitors & alternatives
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Link management, QR code and landing page software for businesses.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Senior SRE Engineer(Senior) | Engineering | New York, Hybrid | |
| Account Executive(Mid-Level) | GTM | New York | |
| Growth Customer Success Associate(Junior) | GTM | New York | |
| Senior Fullstack Experiences Software Engineer(Senior) | Engineering | New York, Hybrid | |
| Staff Software Engineer(Lead) | Engineering | New York, Hybrid |
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Questions about Flowcode
What is Flowcode?
Flowcode is a software platform for creating dynamic QR codes, landing pages and analytics workflows that connect physical marketing to digital conversion.
Who uses Flowcode?
Its users are mainly marketers, growth teams, analytics teams, enterprise operations teams and developers at SMBs and larger organisations.
How does Flowcode make money?
It earns revenue from recurring subscription plans and custom enterprise contracts that unlock higher usage limits, analytics, integrations, API access and governance features.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
19 publicly documented primary sources and citations linked across the market graph.
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