Fandom

Fandom is a US-based digital media company operating a large portfolio of entertainment and gaming properties centred on fan wikis, editorial publishing and related audience products. Its core platform hosts community-created franchise knowledge bases and editorial content, while its broader portfolio includes sites such as GameSpot, Metacritic and TV Guide. The company serves consumers seeking entertainment information and fan community content, and it monetises that audience primarily through advertising. Beyond publishing, Fandom sells media inventory to brands and agencies through both managed sales and a self-service advertising platform. It also operates a digital commerce business through Fanatical, which sells game keys and bundles directly to consumers. This makes Fandom a hybrid publisher, media owner and commerce operator whose revenue model is led by ad-funded audience aggregation with an additional retail component.