Easy Agile

Jira apps for agile planning, retrospectives and roadmapping.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
EASY AGILE PTY LIMITED
Entity type
COMPANY
Founded
2015
Headquarters
Australia
Market role
B2B SaaS Provider
Official website
easyagile.com

What Easy Agile does

Easy Agile operates a vertical B2B SaaS model within the Atlassian ecosystem. It creates proprietary workflow applications that extend Jira’s native capabilities for agile delivery, scaled planning and product roadmapping. Value is created by embedding directly into Jira so teams can plan, coordinate and track work without switching tools, which increases adoption inside existing Jira accounts and supports recurring renewals through marketplace billing.

Category differentiation

Easy Agile is not a general-purpose project management suite or a broad agency business. It is a Jira-focused B2B software vendor that extends Atlassian workflows with agile planning applications.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Easy Agile is an Australian B2B SaaS company that builds Jira-native applications for agile planning and delivery teams. Its product portfolio includes TeamRhythm for story mapping, sprint planning and retrospectives, Programs for PI planning and cross-team dependency management, and Roadmaps for visual product planning linked to execution in Jira. The company distributes its products through the Atlassian Marketplace and serves organisations that already use Jira as a system of work. The company generates revenue through recurring subscription licences tied to Jira user tiers, including higher-priced enterprise and Data Center editions. Its customers are product managers, scrum masters, engineering teams, program managers, portfolio leaders and enterprise agile organisations that need planning, alignment and delivery workflows without leaving Jira. Easy Agile’s operating model is a focused software add-on business built around the Atlassian ecosystem rather than a broad standalone work management platform.

Business model & monetisation

Easy Agile monetises through subscription-based SaaS licences sold via the Atlassian Marketplace. Pricing is tiered by the number of users on a customer’s Jira instance, with separate monetisation across products such as TeamRhythm, Programs and Roadmaps. Enterprise and Data Center deployments carry higher licence values, and the company also captures expansion revenue through pricing uplifts and broader adoption across additional teams and workflows.

Atlassian Marketplace subscriptions
Software Subscription
Enterprise and Data Center licences
Software Subscription
TeamRhythm subscriptions
Software Subscription
Programs subscriptions
Software Subscription
Roadmaps subscriptions
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Easy Agile

What is Easy Agile?

Easy Agile is an Australian B2B SaaS company that develops Jira-native applications for agile planning, retrospectives, PI planning and product roadmapping.

Who uses Easy Agile?

Its users are businesses running Jira, including product managers, scrum masters, engineering teams, programme leaders and enterprise agile organisations.

How does Easy Agile make money?

It generates recurring revenue from subscription licences sold through the Atlassian Marketplace, with pricing tied to Jira user tiers and enterprise editions.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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