CI

cignal.io

ML bidstream filtering for programmatic advertising platforms.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Cignal.io Ltd.
Entity type
COMPANY
Founded
2016
Headquarters
Israel
Company size
10–49
Market role
AdTech Vendor
Official website
cignal.io

What cignal.io does

The company sells specialised programmatic infrastructure software to other adtech businesses. Its platform sits upstream in the bidding workflow, analyses bidstream data in real time, and suppresses or re-routes low-quality opportunities before buyers or marketplaces spend compute and budget on them. This creates value through cost reduction, traffic quality improvement and performance optimisation for customers that process large volumes of ad requests.

Category differentiation

cignal.io is a B2B programmatic infrastructure vendor, not a consumer app, telecom signalling company or full-service media agency. It sells bidstream optimisation software to adtech platforms rather than media to brands.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Cignal.io Ltd. is an Israeli AdTech vendor that provides machine-learning infrastructure for programmatic advertising platforms. Its CORE product filters, predicts and routes bidstream inventory before DSPs, SSPs and ad exchanges process it, helping these customers remove irrelevant, fraudulent, non-viewable and duplicative opportunities while prioritising higher-value impressions. The company generates revenue from B2B software and infrastructure integrations delivered through a web console and APIs. Its direct customers are programmatic platforms and related ad infrastructure providers rather than advertisers or consumers. The commercial value is tied to lower processing costs, better inventory qualification, improved campaign performance and higher operational transparency across display, in-app and CTV environments.

Business model & monetisation

cignal.io monetises CORE as B2B software infrastructure through platform access, technical integration and likely usage-linked commercial terms tied to bidstream volume processed or filtered. The pricing logic is efficiency-led: customers pay for a system that reduces wasted processing, improves bid quality and raises return on media and infrastructure spend.

CORE platform subscriptions
SaaS / software licensing
API and infrastructure usage
Usage-based processing or traffic-linked fees
Technical implementation and custom integration
Service fee or setup charges

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

cignal.io Ltd.

IAB vendor record: 1587

Cookies declared
No
Non-cookie access declared
No
Declared feature IDs
3
Declared special purpose IDs
1, 2, 3
Indexed sellers.json entries
103 · cignal.io

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Student Ad Ops Trafficker(Junior)Ad OperationsRemote / Unspecified
Video Campaign Manager(Mid-Level)Campaign ManagementRemote / Unspecified
Technical Account Manager(Mid-Level)Account ManagementRemote / Unspecified
Big Data Engineer(Mid-Level)EngineeringRemote / Unspecified
Senior Analyst(Senior)Data & AnalyticsRemote / Unspecified

Explore company relationships

Questions about cignal.io

What is cignal.io?

cignal.io is an AdTech software company that uses machine learning to filter, score and route programmatic bidstream inventory for DSPs, SSPs and ad exchanges.

Who uses cignal.io?

Its users are B2B programmatic infrastructure providers, including demand-side platforms, supply-side platforms, ad exchanges and related ad operations teams.

How does cignal.io make money?

It makes money by selling software access, integrations and likely usage-based infrastructure services tied to bidstream filtering and optimisation.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

16 publicly documented primary sources and citations linked across the market graph.

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