Calendly

Measure AI Decisions, Not Just Adoption

Opinion piece by Amy Crowther (President, Americas at Incubeta) published August 20, 2026, arguing that marketing organisations should shift from counting AI tool adoption to measuring AI-driven decisions and AI maturity. The article contends that true transformation occurs when AI changes how important business decisions are made (not merely speeding or reducing cost), and that sustainable competitive advantage requires data foundations, governance, new skills, and connected decision-making systems rather than isolated AI experiments.

Calendly launches AI meeting note-taker, plans Callie assistant

Calendly launched an AI product suite that includes Callie (beta), an AI scheduling assistant that can join email threads to coordinate meetings, and Calendly Notetaker, an AI meeting assistant that records audio/video, transcribes sessions, generates summaries, action items and follow-up messages, and links recaps to contacts and event types. Notetaker integrates with Zoom, Google Meet and Microsoft Teams; beta customers have used it for more than 100,000 recordings and report saving 3–4 hours per week by eliminating manual note-taking. The features began rolling out August 19, 2026 for English-language accounts, with new Standard Plus and Teams Plus plans bundling scheduling and AI capabilities. Calendly positions the tools for heavy meeting users in outward-facing roles like sales and marketing, is testing system-audio transcription, and says the assistant will proactively inform participants when recording and allow users to leave to address privacy concerns.

Make People Care About Your Startup

This guide explains how founders can use founder-led communications to attract attention and build loyal followings. It defines three founder archetypes—Problem, Insight, and Vision—and explains how each archetype should shape goals, voice, messaging pillars, channels, and success conditions. The piece emphasizes knowing and communicating the origin story (“why I started this company”), recommends channel choices and content formats per archetype, lists common mistakes, and provides prompts to help founders generate authentic, repeatable stories. The article appears on Lenny’s newsletter and includes examples of founders and company blogs to illustrate each communications style.