Brisa
Turkish tyre manufacturer with retail, service and e-commerce operations.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- BRISA BRIDGESTONE SABANCI TYRE MANUFACTURING AND TRADING INC.
- Entity type
- BUSINESS_UNIT
- Founded
- 1974
- Headquarters
- Alikahya, 41220 Izmit, Turkey
- Company size
- 1,001–5,000
- Market role
- Advertiser / Brand
- Ticker
- BRISA
- Official website
- brisa.com.tr
What Brisa does
Brisa runs a vertically integrated automotive tyre model spanning manufacturing, brand ownership, wholesale distribution, OEM supply, retail-linked service and direct digital sales. It creates value by producing tyres at scale, distributing them through dealer and export networks, monetising installation and maintenance after the initial sale, and capturing additional margin through owned consumer channels.
Category differentiation
This Brisa is the Turkish tyre manufacturing and automotive services company, not an adtech, software or media business. It should also be distinguished from unrelated companies using similar short brand names in mobility or consumer apps.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Brisa is a Turkish tyre manufacturer and distributor operating under a joint ownership structure between Sabancı Holding and Bridgestone Corporation. Its core business is producing and selling tyres through the Lassa brand and Bridgestone-branded Turkey operations, serving automotive OEMs, distributors, fleet operators and end consumers. The company also extends into automotive maintenance through Otopratik and Propratik, and sells directly online through Lastik.com.tr.
Business model & monetisation
Revenue is primarily generated from tyre sales across OEM and aftermarket channels under the Lassa and Bridgestone brands. Additional revenue comes from automotive installation and maintenance services delivered through Otopratik and Propratik, plus direct-to-consumer online sales via Lastik.com.tr. Commercially, this is a mix of manufacturing margin, wholesale/retail margin and service revenue, with export sales contributing to scale and geographic diversification.
- Tyre sales under Lassa and Bridgestone brands
- Manufacturing and wholesale/retail margin
- OEM tyre supply
- B2B supply contracts
- Aftermarket dealer and distributor sales
- Channel sales margin
- Automotive maintenance and tyre fitting
- Service fees
- Direct online sales via owned e-commerce channel
- E-commerce / retail margin
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Brisa Corporate Presentation Updated to 2026
Recorded impact score: 3/5
The corporate presentation link has been updated from 2025 to 2026 version.
Explore company relationships
Questions about Brisa
What is Brisa?
Brisa is a Turkish tyre manufacturer and distributor that operates the Lassa brand, manufactures Bridgestone tyres for Turkey, and runs automotive service and online sales channels.
Who uses Brisa?
Brisa serves automotive OEMs, distributors, dealers, fleet operators and end consumers buying tyres and maintenance services.
How does Brisa make money?
Brisa makes money mainly from tyre manufacturing and sales, plus aftermarket services, dealer distribution and direct online tyre sales.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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