Beonic

Beonic is an Australian public software company that sells a cloud-based venue intelligence platform for physical environments including airports, shopping centres, stadiums and other large venues. Its platform aggregates data from WiFi, people-counting systems, cameras, LiDAR, CCTV and operational systems to provide analytics, dashboards, predictive insights and customer data capabilities. The company also offers marketing activation tools built on first-party venue data, including audience segmentation, campaign automation, guest WiFi data capture and in-venue display activation. The business makes money primarily through recurring enterprise software subscriptions for its platform modules and associated data services. Its direct customers are venue operators, property owners, airport teams, marketing teams, IT teams, analysts and commercial managers that need to improve footfall visibility, optimise operations, build first-party customer data assets and activate targeted communications inside physical venues.