Asbury Automotive Group

Asbury creates value by aggregating vehicle inventory, dealership operations, service capacity and financing workflows into an omnichannel automotive retail platform. It earns revenue from vehicle sales margins, finance and insurance attachment, trade-in and used inventory turnover, and recurring aftersales services such as maintenance, repair and collision work. Its digital products are not sold as standalone software; they are designed to increase lead generation, conversion, attachment rates and customer retention across the dealership estate.

Asbury Automotive Group is a US automotive retailer operating a network of vehicle dealerships, collision centres and service operations. It sells new, used and certified vehicles, and complements those sales with finance and insurance products, maintenance, repair and collision services. The company has also built consumer-facing digital commerce layers, including Clicklane, to enable end-to-end online vehicle purchasing and to connect digital discovery with dealership fulfilment.