AddSearch
AI-powered site search and content discovery software for businesses.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- AddSearch Oy
- Entity type
- COMPANY
- Founded
- 2013
- Headquarters
- Finland
- Company size
- 10–49
- Market role
- B2B SaaS Provider
- Official website
- addsearch.com
What AddSearch does
AddSearch operates a hosted B2B SaaS model. It builds and maintains proprietary search and conversational discovery software, indexes a customer’s first-party website or application content, and provides the service through cloud delivery, APIs and integrations. Customers adopt the platform to improve on-site navigation, content discovery, search relevance and answer generation, while AddSearch captures recurring software revenue and expands account value through higher tiers, AI add-ons and enterprise deployments.
Category differentiation
AddSearch is a B2B site search and AI content discovery software provider, not a paid search advertising platform or a general web search engine. It differs from broader enterprise search vendors by focusing on embedded website and application search experiences.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
AddSearch Oy is a Finnish private B2B SaaS company that provides a hosted site search and AI-driven content discovery platform for websites and online stores. Its core product combines keyword search, AI-generated answers grounded in first-party content, conversational discovery, analytics and governance controls. The platform is delivered as cloud software with APIs and integrations for CMS environments, serving enterprise website owners, digital product teams, e-commerce managers and content-led organisations. The company generates revenue through recurring SaaS subscriptions, with tiered pricing based on feature access, query volume and usage scale, plus separate pricing for AI modules and custom enterprise contracts. AddSearch was acquired by saas.group in June 2023 and now operates within that portfolio while continuing to sell its search and discovery software directly to business customers across web and in-app digital experiences.
Business model & monetisation
AddSearch monetises through software subscriptions with tiered plans linked to feature depth and usage scale. Core site search is sold on recurring monthly or annual plans, while AI Answers is priced as a separate higher-value module and AI Conversations is sold via custom enterprise contracts. The company also uses free-trial entry points to support conversion and upsell into larger contracts with advanced controls, governance and implementation scope.
- Core site search subscriptions
- Software Subscription
- AI Answers module
- Software Subscription
- Enterprise custom contracts for AI Conversations and advanced deployments
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
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Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
From Search to Answers: What the Shift Actually Means for Marketers
Recorded impact score: 4/5
New AddSearch blog post by Rohit Chavane discussing the shift from traditional search to AI-driven answers for marketers.
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Questions about AddSearch
What is AddSearch?
AddSearch is a hosted B2B SaaS platform for site search, AI answers and conversational content discovery on websites and applications.
Who uses AddSearch?
Enterprise website owners, digital product teams, e-commerce managers and content-driven organisations use AddSearch to improve on-site findability and self-service discovery.
How does AddSearch make money?
AddSearch makes money through recurring software subscriptions, tiered plans, AI module pricing and custom enterprise contracts.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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