Corporate Ownership

Who owns Sports Direct?

Based on verified corporate hierarchy telemetry for 2026, Sports Direct operates as a subsidiary of Frasers Group.

Parent Company & Controlling Organization

Corporate entities holding a majority stake, operating ownership, or direct subsidiary control.

FR

Frasers Group

Parent Company

UK retail group selling sports and fashion goods.

Unlock the Sports Direct Ecosystem.

Explore all relationships in Polaris7. See exactly how Sports Direct connects to the rest of the market, including corporate ownership, technology integrations, and competitive peers.