Observed Signal · Aug 29, 2026 · Promotion · Source: Cord Cutters News · Impact: 1/5 · Sentiment: Neutral
Connected TV (CTV) & OTT Market: YouTube TV $75 Promotion Ends August 31
YouTube TV is offering eligible new subscribers $15 off per month for five months (a total of $75 savings) on its Base Plan, reducing the introductory price to $67.99/month versus the regular $82.99/month. The promotion, which includes a free trial, runs through Monday, August 31, 2026; after the five discounted months the regular price applies. The main plan includes 100+ channels, unlimited DVR, multiview, six household accounts, and local ABC, CBS, FOX, and NBC stations in most markets. NFL Sunday Ticket is available as an optional add-on. The offer is positioned for the start of the fall sports season and requires signup before the deadline to lock in the discounted rate.
Consumer-facing subscription promotion for a major streaming service; limited industry-wide impact beyond potential short-term CTV subscriber growth.
Key Takeaways & Evidence Grounding
- YouTube TV is offering $15 off per month for five months for eligible new subscribers, totaling $75 in promotional savings.
- Promotional price: YouTube TV Base Plan $67.99/month for the first five months; regular price $82.99/month thereafter.
- Promotion deadline is Monday, August 31, 2026 (signup required before the deadline).
- YouTube TV's main plan includes 100+ channels, unlimited DVR, multiview, six household accounts, and local ABC, CBS, FOX, and NBC stations in most markets.
Connected Companies & Entities
6 Entities mappedNBCUniversal
Diversified media group spanning TV, streaming, studios and advertising.
“YouTube TV also gives subscribers access to local ABC, CBS, FOX, and NBC stations in most markets along with a wide selection of national ne...”
FOX
US media owner spanning broadcast, streaming, publishing and ad sales.
“YouTube TV also gives subscribers access to local ABC, CBS, FOX, and NBC stations in most markets along with a wide selection of national ne...”
CBS
US broadcast, news and sports media network with digital streaming.
“YouTube TV also gives subscribers access to local ABC, CBS, FOX, and NBC stations in most markets along with a wide selection of national ne...”
YouTube
Video platform monetising audiences through ads, subscriptions and creator tools.
“YouTube TV is giving new subscribers one more chance to save $75, but the deal is about to disappear....”
National Football League (NFL)
Commercial engine behind the NFL’s media, streaming and data assets.
“Sports coverage: Watch major national sports networks and local broadcasts, with NFL Sunday Ticket available as an optional add-on for out-o...”
ABC
Disney-owned broadcast network and streaming media business.
“YouTube TV also gives subscribers access to local ABC, CBS, FOX, and NBC stations in most markets along with a wide selection of national ne...”
Ontology Mapping & Concepts
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