Observed Signal · Jul 22, 2026 · Hiring · Source: persoenlich.com News · Impact: 2/5 · Sentiment: Positive
Webrepublic Appoints Björn Hagenheide as CCO
Webrepublic, a Zurich-based integrated marketing agency, has appointed Björn Hagenheide as Chief Commercial Officer, a newly created role leading Media & Commercial and publisher partnerships. Hagenheide started the role on July 1, 2026. He previously spent about 15 years at EssenceMediacom Switzerland, including more than eight years as Chief Commercial Officer, and began his career at Initiative DE in TV planning and media buying. Manfred Strobl, who built publisher partnerships as Chief Partnership Officer over the past three years, will remain at the agency and move to new strategic projects from September. Webrepublic was founded in 2009 and reports over 200 employees across several business areas.
Senior leadership hire at a significant Swiss digital agency affecting media and publisher partnership strategy; locally relevant but limited industry-wide impact.
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Key Takeaways & Evidence Grounding
- Björn Hagenheide began as Chief Commercial Officer at Webrepublic on 2026-07-01.
- The CCO role is newly created to lead the Media & Commercial area and publisher partnerships.
- Hagenheide worked for about 15 years at EssenceMediacom Switzerland, including more than eight years as Chief Commercial Officer.
- Manfred Strobl previously led publisher partnerships as Chief Partnership Officer and will stay at Webrepublic to work on new strategic projects from September.
- Webrepublic was founded in 2009 in Zurich and employs over 200 people across Strategy & Consulting, Performance & Automation, Media & Campaigning, Content & Creative, and Data & Technology.
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